Popcorn, or popcorn. Is this a serious business idea? It turns out you can. The profit from the production and sale of ready-made popcorn is 500%, while the initial costs for this type of business are minimal.
Starting investments
To start a business you will need about $1000 that with such profitability - a ridiculous amount.
Place for the production and sale of popcorn
You can sell goods everywhere - parks, zoos, shops, entertainment complexes. Lots of options. In all of the listed places, you can open a sales outlet, cook and sell popcorn on the spot. Another option for the sale of popcorn can be sale in cinemas or a circus - for this you will have to conclude a supply agreement with the selected institution. However, this option is on the verge of fantasy - the fact is that cinemas and circuses do not want to lose such a profitable business and are engaged in the production of popcorn for their organizations on their own.
What does it take to run a popcorn business? First of all, this is an area for placing a popcorn machine and for the work of a seller. For all this, two square meters is more than enough. In summer, at the end of spring and beginning of autumn, you can place your device directly on the street, in crowded places. In winter, it will be necessary to transport the outlet to a room where the price of popcorn will definitely increase - firstly, due to less traffic, and secondly, due to the rental fee, albeit a small one.
Equipment
We all know that you can find anything in the modern market, and popcorn machines are no exception. They are presented in a fairly wide range, although experts recommend giving preference to American technology. The cost varies depending on the power and volume of the device - from 400 to 1700 dollars. A kind of trolley - a stand for the apparatus, which includes containers for raw materials and for packaging, can be purchased for both $ 300 and $ 1000.
The cart, as the name implies, is on wheels, which allows you to change several points of sale per day or just move slowly around the city. To attract customers, you can buy a cart of some bizarre shape, such as a fabulous carriage or car.
Naturally, the power and volume of the product produced depend solely on the apparatus, the trolley has nothing to do with it. Taste qualities depend on the raw material itself.
Raw material
You don't need a huge list of ingredients or complex recipes to produce popcorn. As you know, to make popcorn you need corn, vegetable oil and flavorings. Moreover, the corn must be of a certain variety, otherwise it simply will not “burst” in the machine.
How to determine the quality of the purchased grain? It is determined according to the following criteria:
- Grain size.
- Humidity.
- Expansion degree.
- Weediness (i.e. an admixture of grains of a different variety, determined by the percentage of unopened grains).
- The shape of the opened grain.
- Strength.
Popcorn makers most commonly use the following four varieties of corn: Yellow Butterfly, Big Yellow Butterfly, Mushroom, and Caramel. They differ from each other according to the above indicators. The latter variety is optimal in terms of price / quality ratio.
You can fry corn kernels in regular sunflower oil, but coconut oil is ideal and therefore the most commonly used for frying popcorn, and not only because of its economy of use.
Coconut oil removes bitterness from corn kernels, gives a slight nutty flavor and helps to maximize the opening of corn kernels when frying.
Coconut oil comes in two varieties – yellow coconut oil and pure coconut oil. The first is used to make regular popcorn, both salty and sweet. But pure coconut oil is mainly used to make caramelized popcorn.
Naturally, few people will be interested in just fried popped corn, which is why, in addition to the grain itself, you also need to stock up on additives to it. As a rule, they are salt, sugar, caramel. In addition to these, other additives or spices can be used at your discretion and at the discretion of the client.
Package
Of course, it's not a secret for anyone that bright packaging always attracts the attention of the consumer. Popcorn is no exception. Firstly, the colors used in packaging should be bright, catchy, and eye-catching. Secondly, the packaging principle itself - popcorn has two standard types of packaging. The first is glasses made of thick multilayer paper of various sizes. The second is paper bags, all standard sizes.
Price - where does it come from
It is quite easy to calculate the cost of popcorn - just add up the cost of raw materials, their transportation, rent of retail space, as well as payment for the work of the seller, which, in most cases, is a percentage of the proceeds received by him.
Assuming that you sell popcorn exclusively in small portions (24 grams), then 1000 servings can be made from one bag of corn kernels (22.7 kg). One serving of 24 grams will cost $0.034. If you use coconut oil when frying, then 5 bags will take one bucket. Calculating, we get that $ 0.0157 will be spent on the oil for a serving. A glass for such a portion will cost $0.03.
Hence, the cost of one small portion of popcorn is 50 cents.
Calculation of initial investments
To start a popcorn business, you will need to purchase a fryer, a trolley, a batch of grain, additives (at least salt and sugar), and packaging. If the calculation takes into account the average price, then we get the following picture:
- The device is $560.
- Trolley - $300.
- Grains - $ 30 for 20 kg.
- Oil - $80.
- 1000 glasses - $30.
In total, you will need an amount of 1000 dollars, and, given the profitability, it cannot be called a high cost. These investments will pay off in an incredibly short time, which means that you can take a loan to open this business, so really anyone can start this business.
It is rare that a trip to the cinema or an amusement park (especially with children) is complete without popcorn. And such love for this delicacy is understandable - very tasty! And enterprising businessmen have something to think about - if you analyze the costs and income from the sale of popcorn, it will be clear that you can make good money on this. This direction has a lot of advantages - you can buy popcorn production equipment inexpensively, the technology is extremely simple, and the raw materials are cheap. And despite the fact that popcorn stalls are installed today in many shopping centers, cinemas and parks, finding your “own place” in a big city can be easy.
Popcorn is popcorn, which is made from grains of special varieties of corn. To obtain a delicacy, raw materials with the addition of various additives are heated to a certain temperature - dense shells are torn with the formation of bulk flakes.
Our business valuation:
Starting investments - from 100,000 rubles.
Market saturation is high.
The complexity of starting a business is 4/10.
Making and selling popcorn as a business will not involve any special difficulties. All that is required from an entrepreneur is to register a business, find a passageway, purchase equipment and raw materials.
Documentation of activities
Since the business involves opening a small outlet, you will need to formalize your activities. Without proper documents, not a single shopping center and not a single cinema will allow the production of popcorn on their territory.
To minimize all "paper" cases, you can register as an individual entrepreneur.
In addition to obtaining the official “status” of an entrepreneur, it will be necessary to inform Rospotrbnadzor about the start of activities to provide services in the field of catering. It will be necessary to provide all certificates for the purchased equipment and raw materials to the supervisory authorities.
What is the best place to choose for doing business?
The first thing to be included in the popcorn production business plan being developed is the specific place of business. And experienced entrepreneurs are unanimous here - you need a passageway. It is the correct location of the tent that will determine all further profits. What options are available here?
- large shopping and entertainment centers,
- cinemas,
- amusement and amusement parks,
- a place on a busy street
- the circus.
It is most profitable to sell popcorn in a cinema and a circus. But a newcomer simply cannot break into this niche - all the “bread” places are already occupied by other entrepreneurs. Therefore, here you will have to carefully monitor the market to identify other profitable places and competitive activity. This will not be difficult to do, since more and more shopping centers are opening in any major city.
A small “island” of 2-5 m 2 is quite enough for the trade in delicacy. The specific dimensions of the tent will depend on what entrepreneurs are planning to do – sell only popcorn or offer customers other products, such as cotton candy. The area can be both redeemed and taken on a long-term lease.
It is not uncommon for a popcorn machine to be installed in one place or another, depending on the season. For example, in the summer it is more profitable to do business in parks. But in winter there is no demand for delicacy at all, and therefore, it is better to transfer trade to a room - a shopping center or a cinema.
Raw materials to be purchased
The sale of popcorn is especially profitable because it does not require large expenditures for the purchase of raw materials. And even despite the fact that some items will be purchased abroad, the profit from sales will more than cover all investments. The main ingredients for popcorn and consumables can be represented by the following list:
- corn grains,
- butter,
- flavor additives,
- container.
For the preparation of treats, special varieties of corn for popcorn are used, which are grown in certain climatic conditions. And domestic raw materials will not work here - as a rule, purchases are made from America. For a small business, it is hardly advisable to purchase corn directly from suppliers - it is better to establish cooperation with dealers. You can buy corn grains for popcorn of 2 types - the Butterfly variety and the Caramel variety. The first variety opens up in the process of heating into voluminous broken flakes, and it can be used for cooking various types of popcorn. The opened grains of the Caramel variety are characterized by a dense mushroom-like surface, and are taken, as a rule, for the preparation of sweet popcorn.
In fact, any oil for popcorn can be taken during operation. But it was coconut that proved to be excellent - it gives the final product a sweetish aftertaste and nutty aroma, does not emit a burnt smell when heated. It is important to choose a reliable supplier here, since there are many fakes on the market. Before buying, you should study all certificates and accompanying documents for oil.
To sell not only caramel popcorn, but also other types of treats, you need to purchase several flavors at once. To obtain salted corn, savory additives (cheese, bacon, mushrooms) will be required, and in order to please buyers with sweet products, you need to purchase a special glaze (strawberry, cherry, strawberry). As a rule, entrepreneurs, in order to avoid unnecessary expenses, purchase no more than 2 machines, and therefore, a rather meager assortment of popcorn is presented in tents. But if there is such an opportunity, it is better to stand out and start selling 3-5 types of goodies.
You can sell popcorn packed in any container. The most popular options are paper cups, bags, boxes. And popcorn glasses are considered the most practical packaging - they are beautiful in appearance, fat-resistant and durable. Wanting to reduce costs, you can at first purchase paper bags for popcorn of different sizes. But cardboard boxes have not proven themselves very well in practice, since they often do not fold well, leaving gaps in the container.
Point of sale equipment
When the point of sale is already rented, and the raw materials are ordered, the entrepreneur needs to buy a popcorn machine. There are many brands of similar units on the market today from different manufacturers - Chinese, Russian, European, American. American equipment has proven itself well, but it also costs more.
When choosing equipment, you should first of all consider its performance!
You can buy a good quality unit for 70,000-150,000 rubles. And this figure will be much higher if the industrial production of popcorn is planned - then the workshop is equipped with a professional high-power line equipped with conveyors and packing machines.
Modern equipment is efficient and extremely easy to use, which makes it possible to trade finished products without outside help. And in order for the point of sale, in the truest sense of the word, to become mobile, entrepreneurs often purchase a special cart for popcorn. So there is an opportunity, depending on the season, to change the place of sale.
It is great if a high-quality popcorn machine with all accompanying documentation and instructions for use is installed in the chosen location. And the guarantee given by the supplier will protect the entrepreneur from additional expenses in the event of equipment failure.
And how is the process of cooking popcorn in the machine? Popcorn production technology can be described as follows:
- Warming up the device to 200-240 °C.
- Oil is poured to the bottom of the container, grains and flavorings are poured.
- Cooking popcorn at high temperatures.
The instructions for the device, as a rule, indicate the required amount of all ingredients. And this will greatly facilitate the work of a beginner in this matter!
Business expenses and income
The price of equipment for popcorn will begin to pay off literally from the first days of the trade tent. Specific payback periods will depend on sales volumes and initial costs.
To purchase a professional popcorn machine, purchase raw materials, register a business and pay 1 month of rent, you will need at least 100,000 rubles. The entrepreneur has the opportunity to reduce capital costs by purchasing a used popcorn machine.
And the profitability of a business is easy to prove with numbers. 1 bag (25 kg) of grains costs about 1000 rubles. From one such bag you get ≈1000 servings of popcorn (cups of 1 liter). A standard serving of goodies will cost 80-100 rubles. It turns out that by selling all 1000 servings, you can earn up to 100,000 rubles. But in a passage place (cinema, for example) 300 servings of popcorn can be sold per day. But at first, it’s better not to count on such a profit - for calculations it’s worth taking the figure of 100 servings daily. This means that when working seven days a week, the production of sweet popcorn will bring the entrepreneur up to 300,000 rubles per month, the net profit of which will be up to 150,000 rubles. And that's a great ROI!
Your business is more obediently profitable, profitable and popular. Investors are attracted by a low entry threshold - just 1 thousand dollars is enough to organize one point, high profitability - up to 700%.
Popped corn is sold by seasonal street vendors, grocery stores, malls and entertainment complexes. This business can be both the main, independent, and additional source of income for children's attractions, in parks of culture, sports palaces, game centers, supermarkets, shopping malls and supermarkets.
Popcorn Production: Location Selection
A small area of -1.5x1 m2 is required to accommodate the popcorn machine.
In the warm season, it is profitable to trade on the central streets, in the zoo, parks of culture and recreation, in the area of tourist attractions. The minus of the open-air point is seasonality, in winter they buy popcorn poorly.
This disadvantage is absent in closed premises - shopping centers, cinemas, entertainment complexes, sports palaces. Moreover, in these places, popcorn is sold much more expensive, the difference in price is at least 10-20 rubles. As for cinemas, it is very difficult to break through there, since they themselves organize the popcorn trade.
Popcorn production: Equipment
Popcorn equipment is produced in the USA, China, Europe and Russia. The most expensive and reliable is American technology.
The cost of an apparatus for making popcorn ranges from $400 to $1.7 thousand, depending on the country of manufacture. The price of a trolley for such machines ranges from $300 to $1,000.
Popcorn trolley allows you to install the machine, includes a trading place and a box for storing raw materials and packaging. As a rule, carts are designed in the form of trailers, old musical instruments.
Popcorn Production: Raw Material
The main raw materials for popcorn are special varieties of corn and vegetable oil. The taste of corn is given by salt, sugar, spices, caramel, and other flavors.
Corn for popcorn is used strictly defined varieties. In professional circles, they are called: "medium butterfly" (43 times increase in volume), "large butterfly" (42 times increase), caramel (36-38 times increase, used for sweet and caramelized popcorn).
Vegetable oil is used coconut, palm, sunflower, soybean, mostly coconut, and yellow coconut oil is used for salty popcorn, white - for sweet.
Special attention should be paid to the storage of raw materials and finished products. Sealed bags are used to store coconut oil, as it melts at 28 degrees. Corn is stored in closed bags so that it does not dry out.
Popcorn production: Packaging, related products
For packing popcorn, paper bags, cones, glasses are used. Paper bags and cones are cheaper in price, but inconvenient for the seller and for the buyer. The seller needs to spend extra time to open the bag and fill it with corn. Glasses are much more expensive, but more convenient to use. Airtight glasses with a lid allow you to store popcorn for several days. The most "running sizes" -32, 46, 64 grams.
You can supplement the popcorn trade with drinks. The fact is that popcorn is a dry product and causes thirst. The sale of bottled and draft drinks will increase the turnover of the outlet and the sale of popcorn itself. According to various estimates, the income from related products is about 30%.
Popcorn production: Price
The cost of the finished product consists of the cost of raw materials, rent, transportation costs, wages to the seller. The seller usually receives a percentage of the proceeds. Knowing the cost of production, you can calculate the margin by analyzing the prices of other points. The highest markup is in cinemas, and the lowest is in stores where popcorn is a related product. Income from the sale of popcorn can range from 300 to 700%.
An example of calculating the cost of a glass of Popcorn (33.4 g)
salted popcorn
|
Ingredients |
Qty (g) |
Price per kg (rub.) |
Cost price (rub.) |
|
Corn | |||
|
coconut oil | |||
|
Popcorn glass | |||
|
Spicy additive |
Total: 5.15
sweet popcorn
Total: 6.54
Based on an article by Ekaterina Burtseva for the Delovoy Petersburg newspaper
The invention relates to the food industry, namely the food concentrate industry. Heating of the moistened grain of corn of the Caramel variety is carried out in an overpressure apparatus by swelling the calibrated grain with a high moisture content of 20-22% at a temperature of 120-130 ° C and a pressure of 0.82-0.84 MPa, resulting in a round grain shape throughout its mass. After that, the mass of large swollen grains is sprayed with a water-salt solution and dried to a residual moisture content of 2-3%. Refined and deodorized vegetable oil with liquid lecithin is sprayed onto dry popcorn. Then the popcorn is packed into bags. At the same time, 0.1 g of BOT and BOA antioxidants, 2-5 g of natural annatto-turmeric dye and 1-2 g of identical natural flavors can be added per 1 kg of popcorn. Popcorn can also be coated with dry flavor premixes. EFFECT: invention makes it possible to create optimal technological conditions for expanding corn grain to obtain ready-made popcorn in the form of balls close to the ideal shape, with preserved shell and grain germ. 2 w.p. f-ly.
The invention relates to the food industry, namely the food concentrate industry, and can be used in the production of ready-to-eat breakfast cereals.
At present, the technology of thermodynamic swelling of grain is known: rice, buckwheat, wheat, oats, millet, etc. However, such a ready-to-eat product as popcorn was produced only in a special “popcorn maker” apparatus. There are a lot of modifications of devices at present. The technology for making popcorn is simple. The grain is placed in a special container located inside the apparatus, which is then heated to a temperature of 240°C. After 2-3 minutes, the moisture inside the grain turns into steam and breaks the grain shell (explodes). The stronger this shell, the higher the steam pressure and uniformity of heating, and hence the quality of the final product. Therefore, using ordinary corn grains for making popcorn does not work: they will simply fall apart when heated. According to nutritionists, "exploded" corn is a natural dietary product. Usually popcorn is cooked in coconut oil and various flavoring "additives" are added. Some popcorn producers prefer cheap domestic machines, while others prefer imported equipment.
The closest in technical essence and the achieved effect and taken as a prototype is a method for the production of popcorn in the apparatus "popcorn" (see GOST 12.2.09294 Electromechanical and electric heating equipment, TU 2296 93), including moistening the corn grains with their subsequent placement in the capacity of the apparatus (popcorn pans), in which kuruza grains with a moisture content of 13.5-14.5% are heated to 240 ° C with oil and salt or sugar, which turns into steam when heated, which explodes the shell of the grain in 15-20 minutes and in the next 10 minutes destroys the grain throughout its mass.
The technology of obtaining popcorn in the popcorn machine depends only on the impact of a high temperature of 240 ° C and a grain moisture content of 13.5-14.5%. During the explosion, the shape of the grain acquires a fluffy shapeless mass, while not only the shell of the grain is destroyed, but also the germ of the grain.
The disadvantage of the known method is that when the grain explodes, its biological properties are destroyed, namely, the nutritional, taste and dietary properties of the finished product, the set of amino acids, vitamins and trace elements is destroyed, and the appearance of the product deteriorates.
In addition, when using in the known method of the above technological modes, a low yield of the finished product is observed, only 1,800 g of popcorn per hour.
The objective of the invention is to increase the taste and biological value of popcorn while maintaining the functional properties of the grain, as well as to increase the yield of the finished product with an expedient and attractive external form for the consumer.
The technical result, which allows solving this problem, is the creation of optimal technological modes of grain expansion with the production of ready-made popcorn in the form of balls close to the ideal shape, with the shell and grain germ preserved.
The problem is solved by the fact that in the known method for the production of popcorn by heating moistened grain, leading to a change in the shape of the grain throughout its mass, followed by sorting and packaging popcorn in bags, according to the invention, heating of the moistened grain is carried out in an overpressure apparatus by swelling the calibrated grain with high humidity of 20-22% at a temperature of 120-130 ° C and a pressure of 0.82-0.84 MPa, resulting in a round grain shape throughout its mass, while the mass of large swollen grains is sprayed with a water-salt solution, dried to residual moisture is 2-3%, and refined and deodorized vegetable oil with liquid lecithin is sprayed onto dry popcorn.
In addition, popcorn is coated with dry flavoring premixes, while adding 0.1 g of BOT and BOA antioxidants, 2-5 g of natural annatto-turmeric dye and 1-2 g of identical natural flavors per 1 kg of popcorn, while for the production of round popcorn forms, only hard grain of the Caramel variety can be used.
Studies conducted on sources of patent and scientific and technical information have shown that the proposed invention is unknown and does not follow explicitly from the studied prior art, i.e. meets the criteria of "novelty" and "inventive step".
The popcorn production method can be used in the snack industry for the production of dry breakfast cereals obtained by puffing up corn kernels and can be carried out at any enterprise specializing in this industry, i.e. this requires well-known materials and standard equipment, widely produced by domestic and foreign industries, i.e. meets the criterion of "industrial applicability".
The essential distinguishing features of the proposed method from the above known and taken as a prototype are:
Moistened grain is heated in an overpressure apparatus by swelling calibrated grain with a high moisture content of 20-22% at a temperature of 120-130°C and a pressure of 0.82-0.84 MPa, resulting in a round grain shape throughout its mass, while It has been experimentally established that only in the range of the above high humidity, pressure and temperature, swelling of the maximum amount of grain of a certain variety "Caramel" of hard corn, close to the ideal round shape, is ensured without breaking its outer shell, and, consequently, the preservation of the grain germ, which allows also preserve the organoleptic properties in the finished popcorn;
A mass of large swollen grains is sprayed with a water-salt solution, dried to a residual moisture of 2-3%, and refined and deodorized vegetable oil with liquid lecithin is sprayed onto dry popcorn, while the lecithin added to the oil acts as an emulsifier that allows sticking to the surface balls vkusoaromatichesky premixes. In addition, lecithin, a natural product obtained from unsaturated fatty acids of vegetable oils, helps to restore liver cells, being a building material, as well as a prophylactic against necrotic processes in the liver and prevents fatty degeneration of liver cells in cirrhosis.
At the same time, 0.1 g BOT and BOA antioxidants are added per 1 kg of popcorn, which ensure high preservation of the oil from oxidative spoilage, and natural annatto-turmeric dye 2-5 g and identical natural flavors 1-2 g improve the taste of the product without affecting negative impact on the human body.
Thus, the combination of essential features makes it possible to achieve a technical result, namely, the creation of optimal technological modes of grain expansion with the production of ready-made popcorn in the form of balls close to the ideal shape, with preserved shell and grain germ.
The method for the production of popcorn in the factory is carried out as follows.
A whole grain of corn of a certain grade is selected, sized by size and poured into closed drums. Heated water is sprayed over the surface of the grain, bringing the moisture content of the grain up to 20-22% within two hours. Next, the grain is moved to dryer drums, where the surface of the grain is slightly dried to ensure grain flowability and prevent its sticking in the overpressure apparatus.
A portion of grain weighing 7.5-8 kg is poured into the container of the apparatus, which is hermetically sealed with a lid and set in rotation. The grain is heated for 15-20 minutes, while the pressure inside the apparatus is adjusted to 0.83 MPa. After that, the heating of the grain is stopped, the lid is opened by hitting the valve located in the neck of the apparatus, the grain is automatically ejected from the apparatus and simultaneously swells.
After swelling, the grain is sorted by volume into different fractions. Large and medium fractions are used to prepare salty popcorn, for example, for beer. Fiber after washing and drying is sieved with sieve cells of 1-1.2 mm and packaged separately.
The mass of large and medium expanded grains is placed in drying drums, subjected to spraying with a water-salt solution, dried to a residual moisture of 2-3% and reloaded into panning drums. In dragee drums, vegetable oil is sprayed onto dry popcorn, for example, refined and deodorized sunflower oil, added to 1 kg of popcorn in the amount of: antioxidants BOT and BOA 0.1 g each, liquid lecithin 5 g, natural dye annatto-turmeric (carrot, beetroot) 2 -5 g and identical in color natural, for example, herbal flavors 1-2 g.
After coating with an oil mixture, depending on the need to improve the composition of the finished product, popcorn is coated with dry flavoring premixes of various composition, which may include purified vegetable or milk protein, vitamin mixtures (A, D, C, B 1 , B 2 , B 6 , PP ), natural dry dyes: /beet and carrot (beta carotene)/, natural flavors: sour cream, bacon, cheese, shrimp and mineral additives. After that, popcorn is packaged in polyethylene or metal-plastic bags, which are placed in cardboard boxes and transported to the finished product warehouse, where they can be stored at a temperature of 2-20°C for 6 months from the date of manufacture.
At the same time, the lecithin added to the oil acts as an emulsifier, which allows flavoring premixes to stick to the surface of the popcorn balls. In addition, lecithin is a natural product derived from the unsaturated fatty acids of vegetable oils and is a healthy product.
It has been experimentally established that to obtain popcorn in the form of a whole expanded grain, close to a perfectly round shape, hard corn grain is suitable, only the Caramel variety, the rest of the tested varieties did not give such a shape after expansion, which best protects the grain under excessive pressure in the apparatus - 0.83 MPa and moisture content of corn grain from 20 to 22% from the destruction of its outer shell and fluffing of the grain, which can also lead to the loss of the grain germ.
The proposed invention, in comparison with the prototype, makes it possible to obtain popcorn from corn grain with a preserved shell and grain germ, containing a full set of amino acids, vitamins and trace elements, using the above technological modes.
1. A method for the production of popcorn, characterized in that it involves heating the moistened corn grain of the "Caramel" variety and subsequent packaging of the popcorn in bags, while heating the moistened grain is carried out in an overpressure apparatus by swelling the calibrated grain with a high humidity of 20-22% at a temperature of 120 -130°C and a pressure of 0.82-0.84 MPa, resulting in a round shape of the grain throughout its mass, after which the mass of large swollen grains is sprayed with a water-salt solution, dried to a residual moisture of 2-3% and dry popcorn is sprayed with refined and deodorized vegetable oil with liquid lecithin.
The process of making popcorn is quite simple, and the set of ingredients is minimal. The equipment allows you to produce large volumes of product right in front of customers, without requiring a wide space or special placement, while you need access to the mains to connect the machine.
Popcorn is a light and airy product made from corn kernels, a very popular delicacy at entertainment events, walking, and watching movies. Unlike traditional fast food dishes, popcorn is not only tasty, but also healthy, has no contraindications for consumption due to age or health condition. Popped corn is rich in minerals and fiber.
The use of popcorn is associated among consumers with a holiday, a pleasant pastime, therefore it is highly popular on ordinary days. Hot popcorn smells good and looks appetizing, attracting customers.
Among the varieties of this snack product - sweet And salty popcorn, as well as with various flavors and aromas additives. Depending on the ability to expand during cooking and pressure increase, as well as taste, popcorn corn is divided into medium butterfly, large butterfly, caramel, etc.
Target audience and sales of finished products
The main target audience is children and youth, but almost all categories of the population acquire it. Most often popcorn is bought by parents for children over the age of 1 year, as well as schoolchildren, students, young couples when walking and going to the cinema.
Popcorn outlets:
- circuses;
- parks, water parks and zoos;
- busy squares;
- exits from underground passages and metro;
- large shopping centers, supermarkets and markets;
- other places with high traffic of people.
Production process and required equipment
The technology of cooking popcorn provides for loading grains of special bursting varieties into the machine. In addition to grain, vegetable oil is used for cooking, and after unloading from the cooking compartment, it is sprinkled with salt, powdered sugar or flavorings. Then the finished popcorn is poured into paper cups and served to consumers.
Thus, for cooking you will need the following equipment and accessories:
- popcorn maker,
- Cart with cabinet for accessories (for desktop unit),
- Salesman's chair,
- Umbrella for sun protection (for street trade),
- Paper cups for packing,
- Consumables - oil (coconut, soybean, palm), powdered sugar, salt and additives, gloves, scoops, napkins.
Consider several options for popcorn production equipment and choose the most optimal one.
Option number 1
This type of equipment is much more expensive than the above options, but its use allows you to significantly save on the lack of wages for employees.
Feasibility study of the project
Capital investments
- Purchase of equipment: 20,046 rubles.
- Delivery: 10 000 rub.
- Purchase of glasses, spatulas, gloves, butter, powdered sugar, salt: 10,000 rubles
- Registration in INFS, payment of rent for one month, other expenses: 20,000 rubles.
The total initial investment in the popcorn trading business is 60,046 rubles.
Calculation of revenue and profitability
Cost calculation
The cost of manufacturing 1 portion of popcorn, the approximate composition and consumption of products - in the table:
The total cost of wages for 2 sellers, rent, electricity, other expenses - about 50 thousand rubles.
Profit calculation
Profit \u003d 105,000 rubles - 30,750 rubles. - 50,000 rubles. = 24 250 rubles.
ROI 3 months.
