Soft serve ice cream is a great treat for sweet tooths all over the world. And the fact that you can make money selling soft ice cream and milkshakes all year round makes it a doubly interesting product. But in the summer, the demand for these goods increases significantly, this is explained by the hot weather, people escape the heat and thirst with these delicious desserts. As you may have guessed, the topic of our article is the business of producing and selling soft ice cream and milkshakes.

Where to start or finding a place to trade

In winter, soft ice cream can be purchased in various stores and recreational areas. But then summer comes and any busy street becomes a suitable place for selling. The best option is if this location is coordinated with any open cafe. What benefits will this bring you? First of all, you will avoid unnecessary red tape with documents, but you need so many of them, and it will be enough if the cafe includes cocktails and ice cream in its assortment.

The second problem that can be solved in this way is power supply from the mains. But the most basic thing is refrigeration equipment, which is available in all cafes, and you can agree on its use for storing ingredients for milkshakes, but buying it yourself is not at all profitable.

Once you have found a place, consider that the main problem in the milkshake business has been solved. But you don’t have to trade in the cafe itself; you can mix cocktails on the street outside the cafe.

What do you need to know when selling cocktails?

The basic recipe for making a cocktail is to use 75 grams of milk, 15 grams of ice cream and 7 grams of syrup for 300 milliliters of cocktail. We can say that one third of a glass of cocktail is taken up by worthless air. But this ingredient should not be underestimated. After all, this is the main component of your future profit. The more bubbles there are, the more demand there will be for your cocktails. And this is achieved with a good, powerful, high-quality mixer and you will see that the cocktails will turn out airy. Therefore, you cannot skimp on a mixer.

Entrepreneurs working in this area argue that the main component of selling your cocktail is high-quality, fluffy foam. On a hot, sunny, summer day, according to people who have been involved in this area of ​​business for many years, selling 0.3 liters of cocktail at a cost of 10 rubles, you can sell about 200 servings of this summer drink, beloved by many. After some simple calculations, it turns out that monthly income from trading will be about $2000.

• From this amount we calculate the cost that is spent on the necessary products, such as syrup, milk and ice cream, this is about $500.
• The salary of sellers and the cost of renting the territory where you set your point are also calculated.

From these calculations, a net profit per month is obtained, which fluctuates in the monetary range of $800-1100.

Mixing equipment

The main apparatus for milkshakes, of course, is the mixer. How to choose it correctly? The cheapest is domestic production " Voronezh-4 " Its 11,500 rpm is enough to make the cocktail airy. It costs about $150, but its main disadvantage is the time it takes to prepare the cocktail, about 3 minutes. Therefore, whether it’s worth buying it is up to you, but with long lines, people may change their minds about buying cocktails from you, saving their time. Yes, and it breaks, it happens often.

Another well-known representative is a mixer from an Italian company Vema . Its cost ranges from $220 to $550. But an important plus in its favor is the ability to prepare up to three cocktails at the same time.

However, the best mixers today are considered to be from the American manufacturer Hamilton Beach . They have a high speed of up to 18,000 rpm, which will create extraordinary foam for your cocktails. The service life of such mixers is 5-7 years. The cost depends on the number of glasses, with one it costs $370, with three - $790. But if your place is not very crowded, then a mixer with one glass will be enough, but it would be wise to purchase several spare glasses to prepare cocktail mixtures in them in advance. The cost of one glass for this mixer is $11.5.

The Basics of Selling Soft-serve Ice Cream

Soft-serve ice cream is profitable to sell in popular places such as zoos, parks or large shopping centers, where parents come with their children. After all, according to experts, the soft-serve ice cream business is profitable only if it manages to sell not just one, but several hundred ice creams per day. To implement your wear plan, you will need a special soft-serve ice cream machine. This type of equipment is called a freezer. It costs at least $500. Its ability to produce about 2.5 kilograms within an hour. The higher the cost of a freezer for soft ice cream, the correspondingly higher its productivity.

To prepare ice cream, you will need special dry mixtures, which are diluted with water in a proportional ratio of 1:3. Prices for mixtures vary depending on the brand chosen. For example, mixtures from the domestic manufacturer “Valeria Mix” cost $2.5 per kilogram, and from an American manufacturer – $8.5 per 1.75 kilogram. The ice cream itself can be sold in a plastic cup, but customers prefer waffle cups, and their price at the cold storage plant is no more than 18 kopecks per piece (for wholesale purchases). Here are some tips to help your business thrive in this industry:

• crowded place
• You need to make a show out of selling ice cream. It is necessary to attract people's attention so that they do not pass by.
• Make bright offers to buyers,
• carry out various marketing campaigns so that people buy your soft ice cream and you do not lose money.

The cost of one serving of soft ice cream does not exceed 4 rubles. At the same time, the retail price is at least 10 rubles. The profitability of a business selling soft ice cream (taking into account rental costs, seller salaries and taxes) is at least 40%. Agree, it’s very good.

The milky delicacy in the form of a cool foamy cocktail is in constant demand. According to statistics, milkshakes are second only to tea, coffee and juices in popularity. This indicates its popularity and that making milkshakes can become a profitable business.

The best place to start organizing your business is to find a suitable location for your future retail outlet. The area of ​​shopping and entertainment centers is perfect, but you can also sell cocktails on the street. However, this will automatically make your business seasonal and only allow you to operate in the summer. To organize one retail space you will need from 1.5 to 3 sq. m.

It is advisable to decide on the assortment in advance, because the list of necessary equipment will depend on this. You can complement the milkshake menu with freshly squeezed juices or soft ice cream.

Choose equipment based on your range. For milkshakes you will need: with a high rotation speed - 1000-1500 rpm (the higher the rotation speed, the more airy the cocktail will be and the lower its cost will be);

To make a traditional milkshake (using a mixer), you will need the following components (based on 300 milliliters of the finished drink): 75 grams of milk, 7 grams of syrup (chocolate, vanilla, fruit), 15 grams of ice cream.

For soft ice cream, you will need a freezer, and for freshly squeezed juices, a juicer.

You will also need: a freezer (chest) for storing ice cream and milk, a counter or sales counter.

Any equipment from this list can be found both domestically and imported

When all preparations are completed, purchase products for your mini-production. The shopping list will include: milk, syrups of various flavors, ice cream, disposable glasses (paper or plastic), a lid for a paper glass and straws.

As an option, the Dally Group of Companies offers a liquid ultra-pasteurized mixture for making milkshakes and soft ice cream in economical TetraPak packaging with a shelf life of 180 days.

In this material:

Those who want to open their own business that brings in a stable income should consider the idea of ​​starting a business selling milkshakes. Although this activity is seasonal, the project is highly profitable. To achieve success, the main thing is not to skimp on equipment, to competently create an assortment and work on the quality of customer service, to stand out from competitors.

Description of the business idea, relevance and advantages

Milkshake is a favorite treat of many people, and not only children, but also adults drink it. The drink is especially pleasant to enjoy in hot weather. It gives freshness and coolness, energizes and saturates with vitamins.

Milkshakes are made from milk and creamy ice cream, adding syrups with different flavors. The refreshing dessert contains berries, fruits and nuts, condensed milk - healthy and tasty additives, as well as spices - vanilla, cinnamon, cloves. Drinks with cocoa, coffee, rum or cognac are also in demand.

Advantages of a business idea:

• relatively low cost of equipment;
• high demand for products (especially in summer);
• quick payback of the project;
• there is no need to rent large areas;
• mobility.

The disadvantage of the business of producing and selling milkshakes is seasonality. In winter, the demand for products falls, but you can minimize the risks by setting up a retail outlet in one of the city's entertainment centers, where a large number of people always gather.

Market analysis, target audience

Before you start implementing your idea, you need to analyze the local market. Having chosen the area where you plan to open a retail outlet, it is worth collecting information about competitors - how many there are, at what price they sell cocktails, what are their features or competitive advantages. This data will help the entrepreneur stand out from the crowd and make his offer more attractive to potential buyers.

The main contingent of buyers of soft ice cream and milkshakes are young families with children - 70% of the total number of potential customers. The remaining 30% are elderly people, boys and girls.

Business project success criteria:

1. High quality drink. To prepare milkshakes, only fresh products and proven recipes are used.
2. Original presentation. If you try to turn cocktail preparation into a small show, the flow of customers will increase.
3. Speed ​​and quality of service.
4. A wide range of. Every client wants to get what he loves. The list of flavoring additives should include various syrups, berries, fruits, nuts and spices.

Determining the business format

The future entrepreneur will have to decide on the format of running a business selling milkshakes. Since sales are active in the summer, and the flow of customers decreases in winter, it is worth deciding where it is better to trade - outdoors or indoors.

The first option is preferable in the warm season. By renting a place in the central park of culture and recreation or near entertainment centers and cinemas, you can easily exceed your sales plan. Street trading does not involve large expenses for renting land. The only downside is that with the onset of autumn you will have to look for another place.

Indoor trading is convenient, but has its drawbacks - rental costs are higher, but there are fewer customers in the summer, because people spend most of their time outside with their children. Considering the advantages and disadvantages of each option, it is worth starting work on the street in the spring, and with the onset of autumn, move to one of the shopping and entertainment centers. This approach will allow you to quickly recoup your investment.

Technology for making milkshakes

The traditional drink is made from milk, creamy ice cream and syrup. Beat all components with a powerful mixer until a fluffy mass is formed. Often one of the ingredients is crushed ice. One 300 ml serving of cocktail uses 75 ml of cold whole milk, 15 g of ice cream and 7 g of chocolate, vanilla or fruit syrup.

Attention! The quality of the finished product depends on the power of the mixer. The higher the rotation speed, the more fluffy and delicate the drink will be.

Milkshakes with the addition of fresh berries and fruits are not only tasty, but also healthy. They are prepared according to the same principle, only instead of syrup they add fresh strawberries, wild strawberries, blueberries, peach, pear, and pineapple.

Organizational plan

Organizing a business begins with registering a business activity. Next comes the work of finding a suitable place for trading. An important stage is the selection and purchase of equipment. Once these steps are completed, the project will be ready to launch.

Legalization of business

Selling milkshakes is a small business. It can be registered as an individual entrepreneur by contacting the tax service. From the documents you will need:

• passport;
• application for opening an individual entrepreneur;
• receipt of payment of state duty (800 rubles).

When registering, indicate the OKVED code - 10.56.19, according to which the entrepreneur will be able to provide other food services. The recommended taxation system is simplified, providing for deductions at a rate of 6% of income.

Attention! Before starting trading, you will have to obtain a seller’s health certificate, since the activity is related to food.

Selecting a location

To attract more customers, you need to choose a location with high traffic. In summer, these are park areas with attractions where families with children and young couples walk. In winter, large crowds of people are concentrated in large shopping and entertainment centers.

Don't forget about the design of the outlet. It is worth using bright decorations with images of a snowman or cartoon characters, because the main part of the target audience is children. Open counters are more popular than kiosks selling milkshakes - people like to watch the process of making the drink.

Retail store equipment

To organize the full operation of the point, you will need the following equipment:

• mixer or freezer;
• fridge;
• cups with lids.

Using a mixer, traditional milkshakes are prepared. This device mixes and beats ingredients. The quality of the finished product depends on the speed of the engine. An entrepreneur can choose a domestic mixer or an imported machine.

Types of mixers

The simplest device with a nozzle rotation speed of 12,000 rpm will cost about 5,000 rubles. Its disadvantage is the length of time it takes to prepare a milkshake. It takes 3–5 minutes. Not every client will agree to wait that long, especially if there is a queue of several people ahead and it is very hot outside.

The cost of a mixer made in Italy ranges from 10–12 thousand rubles. They are more powerful and faster. The time for preparing a drink using such equipment will be reduced to 1 minute. Such devices allow you to serve 2–3 clients at the same time. The most expensive equipment is American. The power of the unit is 20,000 rpm. The device is equipped with several glasses for simultaneous preparation of drinks. Another advantage of such equipment is long service life and reliability.

Freezer

The main difference between a freezer and a mixer is that you can prepare several cocktails with different tastes at once. The device is equipped with a built-in mixer, and the bottom panel has containers for syrups. Their supply is regulated by pressing the desired button. Drinks prepared using a freezer have different densities - 40–100%. The cost of such equipment starts from 15,000 rubles. In this case, the ingredients used are dry mixtures that are diluted with water and liquid syrups. The taste and consistency of a milkshake whipped in a freezer differs from the classic one and resembles melted ice cream.

Fridge

If an entrepreneur has chosen to produce traditional milkshakes, which are made from milk, he will have to spend part of the money on a refrigerator. Fresh milk is stored at a temperature of +5...+7 degrees. This requirement does not apply to syrups; they do not spoil at room temperature.

Refrigeration equipment will not be needed if the entrepreneur decides to start selling soft ice cream, for the preparation of which a freezer is used. Cocktails in this case are made from dry ingredients.

Consumables

To get started, you will have to purchase the first batch of products - dry mixes and syrups, as well as disposable cups with a capacity of 300 and 500 ml. The container should be attractive in appearance and comfortable. It is best to order glasses with lids through which a straw can be inserted. Fresh milk is purchased in bulk from trusted suppliers. The volume of purchases of raw materials and consumables is regulated depending on demand.

Staff

At the initial stage, you can do without hired workers if you plan to open one retail outlet. The business owner himself will prepare and sell milkshakes. In the future, when there are more clients, you will have to find 1-2 employees.

Gender doesn't matter. Main requirements for personnel:

• availability of a health certificate;
• experience in the service sector;
• neat appearance;
• politeness, communication skills;
• positive attitude.

A retail outlet will attract customers if you decorate it with beautiful stickers. In this case, no other advertising will be needed. The best way to increase customer interest is to organize a beautiful presentation of cocktails. Everything should be at its best - the seller’s appearance, communication style, glass design, product quality. Once satisfied with the service, customers will come again and tell their friends about the most delicious milkshakes in the city.

Attention! An additional feature will be a special style of preparing the delicacy. While the ingredients are being whipped, you can put on a little show for the customers waiting in line. To implement the idea, you will have to hire an animator or a cheerful and creative student who is not averse to earning extra money.

Financial calculations

The presented business plan for selling milkshakes is approximate, but it will serve as a guide for future entrepreneurs. Thanks to financial calculations, it will be possible to determine the approximate amount of investment and, comparing it with expected income, calculate the profitability of the project.

Investments in the project

The amount of capital investment includes expenses:

• paperwork – 5,000;
• point rental – 30,000;
• purchase of equipment – ​​50,000;
• advertising – 10,000;
• unforeseen expenses - 10,000.

The total amount is 105,000 rubles.

Sales income and profit calculation

The income portion is formed depending on the sales volume. It is influenced by the seasonality factor. In the warm season, the milkshake production point sells about 200 servings of the delicacy, provided that it is located in a place with high traffic. The cost of a cocktail varies between 120–150 rubles (depending on volume). Price may vary in different regions.

Let's do the calculations: 200x120=24,000 rubles. This is the average revenue for 1 working day. The cost of a serving of milkshake is about 35–40 rubles. Calculations show that for 1 month of work the amount of revenue will be 720,000 - 240,000 (costs of consumables) = 480,000 rubles.

Even if an entrepreneur hires a salesperson, the investment in the project will pay off in the first month of work. In one warm season, a businessman will earn about 1.5 million rubles. During the cold season, sales volume may decrease by 4–5 times, but even in this case, the point will bring a minimum profit of 80,000–100,000 rubles, which will allow it to stay afloat until the onset of spring.

The idea of ​​selling milkshakes is economically attractive and promising. It is better to start a business in the spring in order to return the invested funds in the near future. Under favorable circumstances, it will be possible to open a second outlet at the beginning of summer. The main condition for a successful start is to settle in a crowded place. This will allow you to fulfill your sales plan every day and quickly reach the break-even point.

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Since ancient times, nothing has delighted children, and adults, more than soft and tender, sweet and incredibly tasty ice cream and milkshakes. And until now, soft ice cream is in high demand among our citizens, serving as an excellent alternative to traditional dessert - cakes, pastries and buns. In this article we will tell you how to open a point of sale of milkshakes and soft ice cream .

About opening a point selling milkshakes and soft ice cream

For the manufacture of ice cream a variety of technologies are used, applied by manufacturers who have received a franchise for their distribution. According to brand owners, the production of soft ice cream and cocktails is a very profitable business that pays off very quickly, which does not require serious expenses. In addition, ice cream is a non-seasonal product that is sold well both in winter and summer. But before you open point selling soft ice cream and cocktails, you should weigh the pros and cons, and also study some of the nuances. You will learn about all this from this text.

Ice cream is, however, a seasonal product, showing the greatest sales volumes in the hot summer. But as dietary dessert– soft ice cream is much preferable to buns and cakes that are saturated with saturated fats, sugar, and trans fats, which are especially dangerous for the body. A milkshake, or ice cream, contains only low-fat milk and sugar, which can be replaced with fructose.

Largest Demand for ice cream is observed in hot summers, near cultural and recreational places (parks, squares, beaches). So you should focus on these places in your first months of work. In the off-season, difficulties may be associated with choosing a suitable point for trading. If in the hot summer you can get by with a small kiosk located in the middle of a busy avenue, then in the fall, winter and spring you should move to shopping centers, where rent is significantly higher due to high competition.

In any case, the mobility of a retail outlet will allow you to quickly navigate and change locations depending on the season - in winter you should go to hypermarkets and cinemas, and in summer, during school holidays, to the streets, parks and squares.

During the summer season, by agreement with a summer cafe, you can sell your products from them, which will save you a lot money for advertising and space rental. In addition, having your ice cream on the menu of a summer cafe will avoid unnecessary nomenclature and the need to acquire refrigeration unit. You can directly sell the finished product - soft ice cream - in the immediate vicinity of a summer cafe, choosing the busiest place with the most traffic and the most attractive place to place the display case.

Soft ice cream and cocktails are prepared using special equipment consisting of mixers and freezing units. For example, to prepare a three hundred milliliter portion of a cocktail, you will need the following ingredients:

• whole milk – seventy-five grams;
• ice cream – fifteen grams;
• syrup (chocolate, vanilla, fruit) – seven grams.

All ingredients must be thoroughly mixed in a mixer. The better you do this, the better the cocktail you will get. Domestic manufacturers produce inexpensive with a speed of up to twelve thousand per minute, thanks to which the foam of the cocktail turns out lush and beautiful. Such a unit will cost about five thousand rubles. The disadvantage of domestic models for preparing cocktails is the duration of the cocktail making process itself, reaching up to 5 minutes. Agree that you rarely meet a client who will wait so long just to drink a glass of cocktail. Another drawback of domestic mixers is their short lifespan. It’s better to overpay, but get it at your disposal high-quality mixer from Italian manufacturers, capable of quickly mixing ingredients and getting a delicious cocktail, which is why they suffer with Russian units, letting both themselves and their customers down.

High price Italian mixers starting from ten thousand rubles, is compensated by the speed of preparing several cocktails. Most expensive mixer models - American, operate at maximum speeds ( up to twenty thousand revolutions per minute), allowing you to create a real masterpiece in the blink of an eye. Such mixers can operate for up to seven years. Their prices start at approximately twelve thousand rubles, it all depends on how many glasses of the finished cocktail you want to get at one time.

Most entrepreneurs are satisfied with a mixer that is ready to make only one glass of cocktail at a time. However, experts recommend not skimping and purchasing an expensive mixer that can be filled with several glasses, which is especially important during the high season. One glass for a mixer costs about five hundred rubles.

Freezing units their properties are somewhat different from mixers for production of milkshakes. Freezing machines prepare cocktails in several flavors. The equipment is very easy to use and comes in several types.

A raw mass (semi-finished product) is poured into the cocktail production machine, which is dosed with a special valve. The mixer mixes the syrup located at the bottom of the machine. And the freezing apparatus, accordingly, lowers the temperature of the mixture, thus giving it the necessary consistency.

The more mixed and whipped the cocktail is, the higher its taste value. This figure can vary from forty to one hundred percent. Temperature ready-made cocktail ranges from minus three to zero degrees Celsius.

Milkshake, prepared using a freezing device, is somewhat different from the product made using a conventional device. The cocktail turns out dense and its consistency resembles ice cream that has melted in the sun.

For making milkshakes You can use both a mixer and a freezing machine. There are devices that consist of a mixer and a freezing apparatus. Such units are not cheap.

Soft ice cream, as mentioned above, is liked by everyone - even older people prefer to enjoy this tasty and natural product.

If you want your activity (selling ice cream) to bring dividends, try to choose busy places in the city, with high traffic, especially children and pensioners. Young people prefer beer to ice cream. So this is not your target audience. You can recoup your business only if you sell at least two hundred servings of soft serve ice cream. If you use freezing unit, then you can get almost three kilograms of ice cream within an hour. And one serving contains about one hundred grams of ice cream. Thus, it turns out that thirty servings can be made in an hour.

For a delicious cocktail, dry milk mixture must be diluted with clean water in a ratio of 1/3. Mixture costs may vary depending on the manufacturer. Russian mixtures cost about seventy rubles, while for an American product you will have to pay five hundred rubles for almost two kilograms.

It should be borne in mind that milkshakes and ice cream are sold in ordinary plastic glasses. However, memories from childhood prompt many to give preference to waffle cups, which are also edible and sometimes even tastier than the ice cream and cocktail itself. If you buy in bulk, then for one waffle cup I'll have to post it forty kopecks.

Selling a milkshake, like ice cream, requires busy places. Only, unlike the latter, it is advisable to produce ice cream in open areas so that the entire process of making the dairy delicacy is visible to customers. Seeing how the dry mixture is poured in, then mixed with water and fillers added is so exciting.

Don't forget to install your point by sale of ice cream and cocktails under fairy-tale characters and places, for example in the form of a car, train, snowman and so on. This will invariably attract more parents with children, who are your target audience.

In inclement weather, when a strong wind blows and it rains, it is worth offering those rare customers who dare to go out for a walk - discounts of up to thirty percent, as well as bonuses (if you buy two servings, the third is free). Believe me, grateful customers will definitely come the next day and bring their friends and acquaintances.

Based on all the costs of organizing a business - selling ice cream and cocktails, the profitability is, even according to not very optimistic forecasts, forty percent.

Judge for yourself. Cost of a three hundred liter glass of cocktail will cost the consumer thirty-five rubles, and a half-liter is already fifty rubles. While your costs are ten times lower. Even if you subtract all expenses related to wages, rent, transportation and other expenses, your profit will still be significant - approximately two hundred thousand rubles per month.

To raise profitability, it is recommended to trade related products: oxygen cocktails, helium-filled cylinders, drinks, tea and coffee, sweets, cakes and so on. Of course, an additional assortment will require not only investments, but also an increase in the product range, changes in the tax system, accounting and warehouse management. All this is an additional headache. But if you hire competent employees - an accountant, a warehouseman-forwarder - there should be no problems with the business. During the high season you can become a millionaire.

So, we list the main criteria for success in the business of selling milkshakes and ice cream:

• you should adhere to respect for your customers, which means producing a high-quality product - milkshakes with an airy consistency and an unforgettable taste;
• Constantly work on your assortment, test what your customers like more and what they don’t.

Summarizing all of the above, you should understand that hack work will not work. Only high-quality milkshakes and ice cream will attract new customers and help retain old ones. Create a new palette of tastes, but remember that consumers mostly have conservative views on gastronomic preferences. Don't try to attract a buyer with an unfamiliar exotic taste. Much more familiar are the familiar notes of strawberry, strawberry, banana and apple.

COMPETITORS. PRODUCT ANALYSIS

The segment in Russia is divided between the three strongest brands, where the leader is the milkshake “Miracle” (Fig. 3) and domestic milkshakes “Prostokvashino” (Fig. 4), “Bolshaya Mug” (Fig. 5) and “White City” ( Fig.6). These manufacturers are followed by the foreign company Parmalate. The remaining market participants are trying to survive the competition and expand production capacity through further investments.

Summarizing the above, we can draw the following conclusion: the product being developed will be aimed at young female housewives aged 21 to 35 with different income levels.

(Fig.3) (Fig.4)

MILKSHAKE: USEFUL PROPERTIES

Helps with gaining muscle mass;

Useful during physiological protein deficiency during pregnancy;

Replaces high-calorie foods, helping to lose excess weight and saturating the body with essential amino acids;

Increases the body's protective functions;

Indispensable for the prevention of malignant tumors;

It is a good assistant in the restoration of bone tissue;

Prescribed for certain diseases of the cardiovascular and digestive systems.

Saturates the body with essential vitamins and microelements

MILKSHAKE PRODUCTION TECHNOLOGY

Milk base (Formula of invention)

1. A composition for the production of a milkshake, including a milk base, a sweetener, and a foaming agent, characterized in that it additionally contains a stabilizer, food coloring and a sterile gas agent, a stabilizer is used as a foaming agent, and granulated sugar and/or is used as a sweetener sugar substitutes in the following ratio of components, wt.%:

Milk base - 80.0 - 95.0

Granulated sugar or sugar substitute - 0.05 - 8.0

Stabilizer-foaming agent - 0.5 - 2.0

2. The composition according to claim 1, characterized in that the milk base is whole milk, and/or cream, and/or skim milk with a fat mass fraction of not more than 0.05%, and/or whole milk powder, and/ or skimmed milk powder and cow's butter or dehydrated milk fat, or dry cream.

3. The composition according to claim 1, characterized in that natural and/or fruit and berry flavors identical to natural ones are used as a flavoring agent.

4. A method for producing a milkshake, including heat treatment of a milk base, preparation of a mixture containing a milk base, a sweetener and a foaming agent, filling and packaging in containers, characterized in that the mixture additionally uses a stabilizer, food coloring and a sterile gas agent as a foaming agent a stabilizer is used, and granulated sugar and/or a sugar substitute are used as a sweetener, the resulting mixture is packaged in a container, filling it to 6/10 - 9/10 of the volume, while filling and sealing the container is carried out in a chamber filled with a sterile gas agent under excess pressure.

Acceptance. Upon acceptance, the quantity and quality of fruits are determined by taking an average sample (4-15 kg) for analysis. There are mechanized samplers for selecting fruit from the unloading conveyor. The compliance of raw materials with GOST requirements is judged by organoleptic and chemical indicators, and by the presence of certain defects. juice drink production apple

Washing of raw materials. Fruits supplied for processing have surface contamination of mineral or organic origin. A significant part of these contaminants is introduced with dust. The surface of the fruit is replete with various microorganisms (epiphytic microflora) coming from the environment and carried by insects. During the washing process, it must be ensured that mechanical contaminants, microorganisms and pesticides remaining after chemical treatment of plants are removed from the surface of the fruit. Fruits are delivered for processing in containers, boxes or in bulk by road transport and unloaded into a receiving hopper filled 1/3 with water (Fig. 1), where heavy impurities (stones, lumps of earth, etc.) are removed if they accidentally got into the raw materials.

Storage conditions. Dairy products must be stored in the cold, in a sealed container, in the dark.

It is advisable to consume the milkshake on the first day after purchase. Best stored at temperatures from +30 to +60C

The shelf life of juices and compotes from the date of manufacture at temperatures from 2ºC to 10ºC in consumer containers (packages) made of combined materials based on paper or cardboard, polyethylene film and aluminum foil of the “Pure-Pack” type is no more than 1 month.