New Sony Cyber-shot™ cameras: Unrivaled image quality, enhanced Optical SteadyShot and Wi-Fi support. New in model range Sony Cyber-shot™ cameras open up new ways to share photos and capture meaningful moments, from flamboyant parties to personal portraits.
- Improved optical stabilization system Optical SteadyShot, effective even when using zoom.
- The updated Superior Auto mode gives best results when shooting moving objects.
- Wi-Fi support for easy photo sharing and data copying.
- Instantly retouch portraits with the new Beauty Effect filter.
- Advanced Flash technology enhances subject illumination when shooting from greater distances.
Slim and stylish, Sony Cyber-shot™ WX200, WX80 and WX60 cameras use the award-winning Exmor R™ CMOS sensor to capture crystal-clear, detail-rich photos and Full HD video.
New models with Exmor R™ CMOS sensors feature Optical SteadyShot, which is more than four times more effective than last year's models 1 at eliminating camera shake. This ensures clear, blur-free images even when zooming too far, which often results in poor quality results with other cameras. Camera shake is no longer a problem, regardless of zoom settings - from landscape photography wide angle lens before taking close-up shots.
The updated and improved Superior Auto mode on all three models with Exmor R™ CMOS sensor automatically determines the most appropriate settings for shooting in the current conditions. Cyber-shot™ cameras now recognize even more shooting scenarios, including low-light conditions. To achieve the best quality, the camera automatically adjusts settings when shooting in daylight or at dusk, confidently detecting movement in the frame for clear, blur-free photos.
With Wi-Fi support on the Cyber-shot™ WX200 and WX80, sharing photos has never been easier. By wireless communication you can send pictures in their original resolution to your smartphone or tablet and upload them to social media using the free Sony PlayMemories Mobile app. You can view photos directly from the camera on a network-connected TV, and copy any photos and videos to your PC without any cables.
In addition, with using Wi-Fi You can turn your smartphone into a convenient remote control for your Cyber-shot™ camera. It's like having a second shutter button at your fingertips, making it easy to take self-portraits and group shots of you. You can also control other camera functions using your smartphone, such as video recording, zoom, flash mode selection, self-timer, and photo preview 2 .
One of the new features in the Cyber-shot™ line this season is the Beauty Effect filter, which allows you to convey all the beauty of the people captured in your portraits. After shooting, the camera thoughtfully retouches the images, eliminating wrinkles and skin imperfections. The results are simply incredible! Moreover, she can edit shots with half-closed eyes, whiten teeth and remove shine from the forehead. The filter is equally effective for portraits of both women and men. It works instantly, automatically, and is much easier to use than graphic editors on a PC.
All new models also feature Advanced Flash camera sensitivity enhancement technology, which makes distant subjects brighter with the same flash output 3 . The long flash range is especially useful for shooting at indoor parties or at dusk, when the camera's built-in flash is not sufficient to capture the entire scene.
All models with Exmor R™ CMOS sensor are compatible with products that support new technology TRILUMINOS™ Color 4, allowing you to enjoy bright and rich colors. Videos and photos on any BRAVIA TV with TRILUMINOS Display will look more realistic and display a wider color palette.
Briefly about the new Cyber-shot™ products
Slim and compact, the Sony Cyber-shot™ WX200, WX80 and WX60 cameras combine unmatched photo and Full HD video quality with a lightweight, stylish design ideal for everyday shooting and travel.
The new Sony Cyber-shot™ TF1 rugged camera is designed for people with an active lifestyle. It is not afraid of snow, sand, dust, frost and immersion in water to a depth of 10 m5. The sporty, shock-resistant design and strategically placed buttons fit comfortably in your hand, so you can capture exciting and joyful moments while traveling, playing extreme sports, or relaxing at the beach or pool. The camera automatically adjusts the brightness of the display to make taking pictures equally comfortable indoors and outdoors.
With a powerful 26x optical zoom, the Sony Cyber-shot™ H200 is designed for professional-grade shooting without the need to change lenses. Externally, it resembles models with interchangeable optics from the “α” line due to its similarity with digital SLR cameras design and ergonomic handle.
The lightweight, compact Sony Cyber-shot™ W730 is ideal for hassle-free photography, while the W710 features large, beginner-friendly buttons. No need to understand camera settings or complicated controls—just capture stunning, detail-rich photos and high-definition videos.
Sony Cyber-shot™ lineup in 2013
Sony Cyber-shot™ WX200 - 18.2 effective megapixels, Exmor R™ CMOS sensor, Sony G lens with 10x optical zoom, advanced Optical SteadyShot, Full HD video, Superior Auto, high-speed autofocus , Wi-Fi support, Beauty Effect filter, Advanced Flash technology, available in 2 colors - black, silver.
Sony Cyber-shot™ WX80 - 16.2 effective megapixels, Exmor R™ CMOS sensor, Carl Zeiss Vario-Tessar lens with 8x optical zoom, Advanced Optical SteadyShot, Full HD video, Superior Auto mode , Wi-Fi support, Beauty Effect filter, Advanced Flash technology, presented in black.
Sony Cyber-shot™ WX60 - 16.2 effective megapixels, Exmor R™ CMOS sensor, Carl Zeiss Vario-Tessar lens with 8x optical zoom, Advanced Optical SteadyShot, Full HD video, Superior Auto mode , Beauty Effect filter, Advanced Flash technology, available in 3 colors - black, white, pink.
The Sony Cyber-shot™ TF1 is a shockproof, frost-resistant, dustproof camera that can withstand immersion in water up to 10m5. 16.1 effective megapixels, Super HAD CCD, 4x optical zoom lens, Optical SteadyShot, HD video, Beauty Effect filter, Advanced Flash technology, available in black.
Sony Cyber-shot™ H200 - 20.1 effective megapixels, Super HAD CCD, 26x optical zoom Sony lens, HD video, Intelligent Auto, Beauty Effect filter, Advanced Flash technology, AA battery compatible ( "finger")
Sony Cyber-shot™ W730 - 16.1 effective megapixels, Super HAD CCD, Carl Zeiss Vario-Tessar lens with 8x optical zoom, Optical SteadyShot, HD video, Intelligent Auto, Beauty Effect filter , Advanced Flash technology, available in 4 colors - black, silver, green, pink.
Sony Cyber-shot™ W710 - 16.1 effective megapixels, Super HAD CCD, Sony 5x optical zoom lens, HD video, Intelligent Auto, Beauty Effect filter, Advanced Flash, available in 3 colors - pink, black, silver.
Accessories and prices
Also available a wide range of signature accessories for Cyber-shot™ cameras, such as carrying bags in various colors, straps, batteries and chargers.
New Sony Cyber-shot™ compact digital cameras will be available starting February 2013 (depending on model). Estimated cost: WX200 - 9490 RUR, WX80 - 7290 RUR, TF1 - 7490 RUR, H200 - 8990 RUR, W730 - 4990 RUR. and W710 - 3690 rub.
1 Improved image stabilization performance of the DSC-WX200 compared to its predecessor, the DSC-WX100. The camera shutter speeds were compared at maximum zoom (according to Sony measurements).
2 Photos are saved to your smartphone or tablet using Wi-Fi at 2 effective megapixels. Videos from Cyber-shot™ cameras are not saved to your smartphone or tablet.
3 Image resolution is reduced when using Advanced Flash technology on the W710, W730, TF1 and H200 cameras.
4 TRILUMINOS™Colour and TRILUMINOS™Display are unique marketing names for Sony products and services that provide a wide range of color scheme in videos and photographs.
5 Cyber-shot™ TF1: Waterproof to IEC60529 IPX8 standard. The camera can operate underwater at a depth of up to 10 m for 60 minutes. Dust protection meets IEC60529 IP6X standard. The camera meets MIL-STD 810F (US Military Standards) impact testing standards, Method 516.5. The product has passed the required 1.5m drop onto a 5cm thick plywood board. The company does not guarantee certain waterproof performance or damage or malfunction in any scenario where the camera is used as these may vary depending on the environment and usage. Battery life may decrease in low temperatures.
Main characteristics
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Lens |
Sony lens |
Sony G Lens |
Sony lens |
Sony lens |
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Optical zoom Clear Image Zoom mode |
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Matrix, number of effective megapixels |
CCD matrix Super HAD, 16.1 megapixels |
16.2 MP Exmor R™ CMOS sensor |
18.2 MP Exmor R™ CMOS sensor |
CCD matrix Super HAD, 16.1 megapixels |
CCD matrix Super HAD, 20.1 megapixels |
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BIONZ processor |
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LCD display |
2.7 inches, ClearPhoto |
2.7 inches, ClearPhoto |
2.7 inches, ClearPhoto |
2.7 inches, ClearPhoto |
2.7 inches, ClearPhoto |
2.7 inches, ClearPhoto |
3 inches, ClearPhoto |
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Improved mode |
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Improved optical stabilization system SteadyShot |
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Advanced Flash Technology |
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Beauty Effect filter |
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Wi-Fi support |
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TRILUMINOS Color |
DETAILED SPECIFICATIONS
DSC-WX200
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Lens |
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Optical zoom |
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Digital zoom |
Approx.40x for 18MP / Approx.53x for 10MP / Approx.75x for 5MP / Approx.153x for VGA / Approx. 40x for 13MP(16:09) / approx.102x for 2MP(16:09) |
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Focal length (f=mm) |
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Macro (cm) |
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Matrix |
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Exmor R™ CMOS sensor |
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Size (inches) |
Type 1/2.3 (7.76 mm) |
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Camera |
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Approx. 18.2 |
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Image effect |
HDR Painting, Saturation monochrome, Miniature, , Watercolor, Illustration |
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iAuto (F 3.3/F 8.0 (Wide), 2 steps with ND filter) / Programmed Auto (F 3.3/F 8.0 (Wide), 2 steps with ND filter |
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iAuto (4" - 1/1600) / Programmed Auto (1" - 1/1600) |
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Setting the Exposure |
± 2.0 EV, 1/3 EV steps |
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White balance |
Auto, Daylight, Cloudy, Fluorescent1, Fluorescent2, Fluorescent3, Incandescent, Flash, One Push, One Push Set, Underwater |
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ISO sensitivity (REI) |
Automatic / 100 / 200 / 400 / 800 / 1600 / 3200 / 6400 / 12800 |
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Scene selection |
Soft Shot / Skin Correction / Moving Enhance / Backlight Correction HDR / Night Portrait / Night Scene / High Sensitivity / Handheld Twilight / Beach / Snow / Fireworks / Still Life / Animals / Landscape / Underwater |
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Built-in flash |
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Flash mode |
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Red eye correction |
Auto / on / off |
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Auto ISO: Approximately 0.2-3.7 m (7 7/8" to 12 ft 1 3/4") (wide angle) / Approx 1.5-2.2 m (4 ft 11 1/ 8" to 7'2 5/8" (tele), ISO3200: up to approximately 5.9 m (19' 4 3/8") (wide) / approximately 3.4 m (11' 1 7/ 8 inches (telephoto) |
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LCD screen/viewfinder |
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LCD Screen Size (inches) |
6.7 cm (type 2.7) |
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Total number of LCD dots |
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LCD Screen Type |
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Record |
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Storage media type |
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Recording Media II |
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Recording format |
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General |
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Startup time (approx. sec) |
Approx. 1.8 sec. |
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Menu language |
English, French, German, Spanish, Italian, Portuguese, Dutch, Swedish, Norwegian, Danish, Finnish, Polish, Czech, Hungarian, Turkish, Greek, Bulgarian, Croatian, Romanian |
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Battery system |
Lithium battery, type N |
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Approx. 220 / approx. 110 min. |
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Weight (g) |
Approximately 105 g (3.8oz.) |
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Weight including accessories (g) |
Approximately 121 g (4.4oz.) |
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Included accessories |
Battery set NP-BG1, adapter alternating current AC-UB10/UB10B, Micro USB cable, hand strap, instruction manual |
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Dimensions |
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Width (mm) |
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Height (mm) |
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Depth (mm) |
Sony Specifications DSC-WX80
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Lens |
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Optical zoom |
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Image clarity when zoomed |
YES 16M approximately 16x / 10M approximately 20x / 5M approximately 28x / VGA approximately 115x / 12M (16:09) approximately 16x / 2M (16:09) approximately 38x |
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Digital zoom |
16M approximately 32x / 10M approximately 40x / 5M approximately 56x / VGA approximately 115x / 12M (16:9) approximately 32x / 2M (16:9) approximately 76x |
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Focal length (f=mm) |
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Focal length(f=35mm equivalent) |
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Macro (cm) |
iAuto: Autofocus (Wide: approx. 5 cm (0.16") to infinity, Tele: approx. 150 cm (4.92") to infinity) / Programmed Auto: Autofocus (Wide: approx. 5 cm (0.16") to infinity, Tele: approx. 150 cm (4.92") to infinity) |
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Matrix |
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Matrix type |
Exmor R™ CMOS sensor |
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Size (inches) |
Type 1/2.3 (7.77 mm) |
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Camera |
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Effective Pixels (Megapixels) |
Approx. 16.2 |
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LCD screen/viewfinder |
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LCD Screen Size (inches) |
6.7 cm (type 2.7) |
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Total number of LCD dots |
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LCD Screen Type |
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Autofocus system |
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AF Illuminator |
Automatic / Off |
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Built-in flash |
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Flash mode |
Auto / with flash / slow sync / without flash |
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Red eye correction |
Auto / on / off |
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Flash usage distance limits (m) |
Auto ISO: Approximately 0.2 - 4.2 m (7 7/8" to 13'9 3/8") (wide angle) / Approx 1.5 - 2.2 m (4' 11 1/ 8" to 7'2 5/8" (tele), ISO3200: up to approximately 5.9 m (19' 4 3/8") (wide) / approximately 3.1 m (10' 2 1/ 8 inches (telephoto) |
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Record |
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Storage media type |
Memory Stick™ Duo / Memory Stick PRO Duo™ / Memory Stick PRO Duo™ (high speed) / Memory Stick PRO HG Duo™ / Memory Stick Micro* / Memory Stick Micro (mark 2)* |
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Recording Media II |
SD memory card / SDHC memory card / SDXC memory card / microSD* memory card / microSDHC* memory card / microSDXC memory card* |
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Recording format |
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Panoramic 2D shots |
360°(11520 x 1080) / HR (10480 x 4096) / Wide (7152 x 1080 / 4912 x 1920) / Standard (4912 x 1080 / 3424 x 19) |
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Power/other characteristics |
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Battery system |
Lithium battery, type N |
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Battery included |
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Operating life of the included battery/batteries when shooting under normal conditions |
Approximately 230 / Approximately 115 min. |
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Weight (g) |
Approx. 108 g |
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Weight including accessories (g) |
Approx. 124 g |
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Dimensions |
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Width (mm) |
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Height (mm) |
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Depth (mm) |
Sony Specifications DSC-TF1
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Lens |
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Optical zoom |
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Image clarity when zoomed |
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Digital zoom |
10M approximately 5x / 5M approximately 7.1x / VGA approximately 28x / 2M(16:9) approximately 9.6x |
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F3.6 (wide-angle) - 4.7 (telephoto) |
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Focal length (f=mm) |
f=4.43-17.7 mm |
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Focal length(f=35mm equivalent) |
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Macro (cm) |
iAuto: AF(Wide: approx. 1 cm (0.39") to infinity, Tele: approx. 50 cm (1.64") to infinity / Programmed Auto: AF(Wide: approx. 8 cm (0.26") to infinity, tele: approximately 50 cm (1.64") to infinity) |
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Matrix |
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Matrix type |
Super HAD CCD™ |
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Size (inches) |
Type 1/2.3 (7.75 mm) |
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Camera |
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Effective Pixels (Megapixels) |
Approx. 16.1 |
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Image effect |
Cheap photo app., Color manipulation, Color highlighting, Soft highlights. tones |
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Mode automatic installation aperture |
iAuto (F3.6-F6.6) / Program Auto (F3.6-F6.6) |
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Setting the Exposure |
± 2.0 EV, 1/3 EV steps |
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White balance |
Auto, Daylight, Shade, Cloudy, Fluorescent (Cool White), Fluorescent (Daylight White), Fluorescent (Daylight), Incandescent, Flash, Underwater 1-2 |
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Autofocus system |
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AF Illuminator |
Automatic / Off |
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Built-in flash |
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Flash mode |
Auto / Flash / Slow Sync / Advanced Flash |
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Red eye correction |
Auto / on / off |
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Flash usage distance limits (m) |
Auto ISO: Approx. 0.5-3.9 m (approx. 1'7 3/4 to 12'9 5/8") (wide angle) / Approx. 0.5-3.0 m (1'7 3/4 to 9' 10 1/8" (tele), ISO3200: up to approximately 8.0 m (approx. 26' 9") (wide) / approximately 6.0 m (20' 3/4") ) (in tele position) |
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LCD screen/viewfinder |
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LCD Screen Size (inches) |
6.7 cm (type 2.7) |
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Total number of LCD dots |
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LCD Screen Type |
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Automatic brightness control |
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Optical viewfinder |
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Electronic viewfinder |
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Record |
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Storage media type |
Memory Stick Micro* / Memory Stick Micro (mark 2)* |
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Recording Media II |
microSD Memory Card* / microSDHC Memory Card* |
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Recording format |
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Approx. 1 fps |
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Approx. 1 sec. (100 pictures) |
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Panoramic 2D shots |
360° (11520x1080) / Wide (7152 x 1080 / 4912 x 1920) / Standard (4912 x 1080 / 3424 x 1920) |
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Power/other characteristics |
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Battery system |
Lithium battery, type N |
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Battery included |
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Operating life of the included battery/batteries when shooting under normal conditions |
Approximately 200 / Approximately 9 |
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Weight (g) |
Approximately 109 g (3.9oz.) |
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Weight including accessories (g) |
Approximately 152 g (5.4oz.) |
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Dimensions |
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Width (mm) |
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Height (mm) |
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Depth (mm) |
Sony Specifications DSC- H200
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Lens |
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Optical zoom |
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Image clarity when zoomed |
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Digital zoom |
Precision Digital Zoom, approximately 52x / Intelligent Zoom (10M, approximately 36x / 5M, approximately 52x / VGA approximately 210x / 2M (16:9), approximately 70x) |
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F3.1 (wide-angle) - 5.8 (telephoto) |
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Focal length (f=mm) |
f=4.0-104.0 mm |
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Focal length(f=35mm equivalent) |
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Macro (cm) |
iAuto: AF (Wide: approx. 20 cm (0.66") to infinity, Tele: approx. 200 cm (6.56") to infinity / Programmed Auto: AF (Wide: approx. 20 cm (0.66") to infinity, tele: approximately 200 cm (6.56") to infinity) |
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Matrix |
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Matrix type |
Super HAD CCD™ |
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Size (inches) |
Type 1/2.3 (7.76 mm) |
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Camera |
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Effective Pixels (Megapixels) |
Approximately 20.1 |
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Image effect |
Cheap photo app., Color manipulation, Color highlighting, Soft highlights. tones |
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Auto iris mode |
F3.1/F8.9 (Wide Angle), 2 steps with ND filter |
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White balance |
Auto, Daylight, Cloudy, Fluorescent1, Fluorescent2, Fluorescent3, Incandescent, Flash, One Push, One Push Set |
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Autofocus system |
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AF Illuminator |
Automatic / Off |
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Built-in flash |
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Flash mode |
Auto / with flash / slow sync / without flash |
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Red eye correction |
Auto / on / off |
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Limit distances flash usage (m) |
Auto ISO: Approximately 0.4 to 6.8 m (1 ft 1/3 in to 22 ft 3 3/4 in) (wide angle) / Approx 1.5 to 3.6 m (5 to 11 ft 9 3/4 in (tele), ISO3200: up to approximately 13.7 m (45 ft) (wide) / approximately 7.2 m (23 ft 7 1/2 in) (tele) |
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LCD screen/viewfinder |
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LCD Screen Size (inches) |
7.5 cm (type 3.0) |
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Total number of LCD dots |
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LCD Screen Type |
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Record |
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Storage media type |
Memory Stick™ Duo / Memory Stick PRO Duo™ / Memory Stick PRO Duo™ (high speed) / Memory Stick PRO HG Duo™ / Memory Stick Micro* / Memory Stick Micro (mark 2)* |
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Recording Media II |
SD memory card / SDHC memory card / microSD memory card* / microSDHC memory card* |
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Recording format |
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Continuous Shooting Mode(Snapshots) |
Approximately 8 frames per second. |
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Continuous shooting interval (approx. sec) |
Approximately 0.08 sec. (100 frames) |
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Power/other characteristics |
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Battery system |
AA battery |
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Battery included |
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Operating life of the included battery/batteries when shooting under normal conditions |
Approx. 350 / approx. 175 min |
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Weight (g) |
Approximately 430 g (15.2oz.) |
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Weight including accessories (g) |
Approximately 530 g (1lb 2.7oz) |
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Dimensions |
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Width (mm) |
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Height (mm) |
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Depth (mm) |
Sony Specifications DSC- W730
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Lens |
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Optical zoom |
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Digital zoom |
Precision digital zoom approx. 32x / Intelligent zoom 10M approx. 10x / 5M approx. 14x / VGA approx. 57x / 2M (16:9) approx. 19x |
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F3.3 (wide-angle) - 6.3 (telephoto) |
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Focal length (f=mm) |
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Focal length(f=35mm equivalent) |
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Macro (cm) |
iAuto: Autofocus (Wide: approx. 5 cm (0.16") to infinity, Tele: Approx. 150 cm (4.92") to infinity) / Programmed Auto: Autofocus (Wide: approx. 5 cm (0.16") to infinity, tele: approximately 150 cm (4.92") to infinity) |
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Matrix |
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Matrix type |
Super HAD CCD™ |
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Size (inches) |
Type 1/2.3 (7.75 mm) |
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Camera |
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Effective Pixels (Megapixels) |
Approx. 16.1 |
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ISO sensitivity (REI) |
ISO80-3200 (Auto), ISO80-1250 (Program Auto) |
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Scene selection |
Soft Shot / Skin Correction / Night Portrait / Night Scene / High ISO / Beach / Snow / Fireworks / Still Life / Animals / Landscape |
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Built-in flash |
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Flash mode |
Auto / with flash / slow sync / without flash |
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Limit p Flash range (m) |
Auto ISO: Approx. 0.3-2.8 m (11 7/8" to 9' 2 1/4") (Wide) / Approx. 1.5-2 m (4' 11 1/8") up to 6'6 3/4" (tele), ISO3200: up to approximately 5.3m (17'4 3/4") (wide) / approximately 3.3m (11'10") teleposition) |
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LCD screen/viewfinder |
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LCD Screen Size (inches) |
6.7 cm (type 2.7) |
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Total number of LCD dots |
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LCD Screen Type |
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Record |
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Storage media type |
Memory Stick™ Duo / Memory Stick PRO Duo™ / Memory Stick PRO Duo™ (high speed) / Memory Stick PRO HG Duo™ / Memory Stick Micro* / Memory Stick Micro (mark 2)* |
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Recording Media II |
SD Memory Card / SDHC Memory Card / SDXC Memory Card / microSD Memory Card* / microSDHC Memory Card* / Memory Stick XC-HG Duo* / microSDXC Memory Card* |
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Recording format |
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Continuous Shooting Mode(Snapshots) |
Approx. 1 fps |
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Continuous shooting interval (approx. sec) |
Approx. 1 sec. (100 pictures) |
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Power/other characteristics |
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Battery system |
Lithium battery, type N |
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Battery included |
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Operating life of the included battery/batteries when shooting under normal conditions |
Approximately 220 / approximately 110 min. |
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Watch battery |
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Weight (g) |
Approximately 106 g (3.7oz.) |
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Weight including accessories (g) |
Approx. 122 g |
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Dimensions |
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Width (mm) |
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Height (mm) |
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Depth (mm) |
Sony Specifications DSC- W710
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Lens |
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Optical zoom |
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Image clarity when zoomed |
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Digital zoom |
Precision digital zoom approx. 20x / Intelligent zoom 10M approx. 6.3x / 5M approx. 8.8x / VGA approx. 36x / 2M (16:9) approx. 12x |
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F3.2 (wide-angle) - 5.8 (telephoto) |
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Focal length (f=mm) |
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Focal length(f=35mm equivalent) |
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Macro (cm) |
iAuto: Autofocus (Wide: approx. 5 cm (0.16") to infinity, Tele: approx. 100 cm (3.28") to infinity) / Programmed Auto: Autofocus (Wide: approx. 5 cm (0.16") to infinity, tele: approximately 100 cm (3.28") to infinity) |
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Matrix |
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Matrix type |
Super HAD CCD™ |
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Size (inches) |
Type 1/2.3 (7.75 mm) |
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Camera |
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Effective Pixels (Megapixels) |
Approx. 16.1 |
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Automatic shutter speed (sec) |
iAuto (2" - 1/2000) / Programmed Auto (2" - 1/2000) |
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Setting the Exposure |
± 2.0 EV, 1/3 EV steps |
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White balance |
Auto, Daylight, Cloudy, Fluorescent1, Fluorescent2, Fluorescent3, Incandescent, Flash |
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ISO sensitivity (REI) |
ISO100-800 (Auto), ISO100-800 (Program Auto) |
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Scene selection |
Soft Shot / Skin Correction / Night Portrait / Night Scene / High ISO / Beach / Snow / Landscape / Still Life / Animals |
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Autofocus system |
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AF Illuminator |
Automatic / Off |
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Built-in flash |
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Flash mode |
Auto / with flash / slow sync / without flash |
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Red eye correction |
Auto / on / off |
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Flash usage distance limits (m) |
Auto ISO: Approx. 0.5-2.7 m (approx. 1'7 3/4 to 8'10 1/8") (wide angle) / Approx. 0.5-1.2 m (1'7 3/4 to 3 ft 11 in (tele), ISO3200: up to approximately 5.5 m (18 ft) (wide) / approximately 2.5 |
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LCD screen/viewfinder |
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LCD Screen Size (inches) |
6.7 cm (type 2.7) |
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Total number of LCD dots |
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LCD Screen Type |
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Power/other characteristics |
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Battery system |
Lithium battery, type N |
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Battery included |
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Operating life of the included battery/batteries when shooting under normal conditions |
Approx. 220 / approx. 110 min. |
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Weight (g) |
Approx. 98 g |
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Weight including accessories (g) |
Approx. 114 g |
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Dimensions |
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Width (mm) |
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Height (mm) |
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Depth (mm) |
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Camera settingsSony Cyber Shot
The choice of shooting mode largely depends on what you are shooting, what lighting you are shooting it under and what you want from this photo. We change modes using the wheel on the camera, or in the shooting mode selection menu.
Auto mode
This is the simplest, one might say, standard mode in which the camera decides for you what settings it needs in this situation, suitable for ordinary photographs.
Don't panic if the changes you make cannot be undone. Try to do all the steps in reverse order, and if this does not help, or you have damaged your device, contact us for assistance. camera repairSony .
Program mode
This mode is not much different from automatic, but with it the photographer can make adjustments to the camera settings at any time.
Let's say we can change the white balance, while changing the warmth of colors, the transition from warm to cold and vice versa.
You can also adjust the exposure compensation of the photo, making the photo lighter or darker, depending on need. To do this, you need to press the control wheel and select the optimal correction value.
Aperture priority
Of course, Sony Cyber Shot is not a “DSLR”, but even in it you can play around with the aperture, that is, open it and close it, while we will blur the background, depending on the position of the same aperture. Of course, not as much as on DSLRs or mirrorless cameras; it is impossible to open more than f/2.8 and close more than f/8, and even less with a large zoom. But everything is fine, the ability to blur the background exists and you can safely use it to highlight the necessary fragments of the photo.
Shutter priority
This mode allows you to change the shutter speed of your photo to extra-long or extra-short. Here we will point out an example: with a long shutter speed when shooting water, it will blur, with a short shutter speed, on the contrary, it will split into drops.
To better understand this function, it is worth experimenting with it more often and finding the appropriate shutter speed for certain subjects. Of course, if you put a long or short shutter speed there is a chance that the camera will not be able to select the desired exposure, the picture will be either dark or light. Also, with a long shutter speed, you can beautifully blur moving light, be it car headlights or streetlights.
Manual mode
The most difficult mode, because when using it you need to set the shutter speed, aperture, and sensitivity at once. This is the longest mode, because it is difficult and time-consuming to find the right ratio of these three characteristics.
But, with proper work experience and quite unusual plots, it is with the help manual mode you can take wonderful photos. We have already written above about the settings that will have to be made in this mode.
Sony has unveiled three new Cyber-shot models: the ultra-powerful 50x optical zoom HX300, the stylish and lightweight WX300 and the world's thinnest underwater camera, the TX30. The new items will go on sale in Russia starting in May (HX300) and June (WX300, TX30).
Ultra-powerful 50x optical zoom with DSLR-style controls and manual settings, advanced image stabilization and fast autofocus.
The powerful Cyber-shot™ HX300 camera that stands out appearance and digital SLR style controls, allowing you to travel lightly without having to take extra lenses with you. With an impressive 50x optical zoom range, one of the longest on a compact camera, the Carl Zeiss Vario-Sonnar T* lens is suitable for shooting in virtually any situation, from special occasions and safaris to sporting events and outdoor concerts. T* coating on optical element surfaces prevents reflections and glare, while Super ED and ED glass minimizes chromatic aberration for crisp, high-contrast images.
The Cyber-shot™ HX300 debuts advanced optical stabilization called SteadyShot, making it easier to compose shots and delivering sharper images, even at high zooms. A second set of lens optical elements move quickly to correct for slight hand shake, making composing shots twice as easy.
The 2013 model also improves High-Speed Autofocus, which in telephoto mode now focuses on the subject at approximately twice the speed of the previous model, the Cyber-shot™ HX200.
The DSLR-inspired body design and ergonomically shaped grip area make the camera comfortable to hold. In addition, the camera features a full range of logically laid out controls, including a manual ring, custom button, jog dial and memory recall mode - just like a DSLR.
The HX300 also features a new universal Multi Terminal interface, providing intelligent interaction between the camera and an ever-expanding range of photography accessories.
Sony Cyber- shotW.X.300
A thin and exceptionally stylish camera, the world's smallest and lightest, with a powerful 20x optical zoom, advanced image stabilization and fast autofocus.
This model will be an ideal pocket companion on any trip. Equipped with a high-quality Sony G series lens, it makes it easy to shoot landscapes, portraits and expressive close-ups. When shooting on outstretched arm On the go or while zooming, optical SteadyShot eliminates hand shake for clear, blur-free photos. Stabilization performance at multiple zoom is approximately double that of the previous generation Cyber-shot™ HX20V at 20x zoom. This is further enhanced by Active Mode, which enables handheld video recording with great smoothness and stability.
With ultra-fast autofocus, now approximately 3.6 times faster than the Cyber-shot™ HX20 at full zoom, you can capture even more interesting moments.
Despite its compact size, the Cyber-shot™ WX300 can shoot up to 500 photos on a single battery charge.
The perfect pocket travel companion, equipped with a high-quality Sony G-series lens that makes it easy to capture landscapes, portraits and dramatic close-ups. Whether you're shooting at arm's length, on the move, or using the zoom, optical SteadyShot eliminates hand shake for clear, blur-free photos. Stabilization performance at multiple zoom is approximately double 4 compared to the previous generation Cyber-shot™ HX20V 20x zoom camera. This is further enhanced by Active Mode, which enables handheld video recording with great smoothness and stability.
With ultra-fast autofocus, now approximately 3.6 times faster than the Cyber-shot™ HX20 at full zoom, you can capture even more of your favorite moments.
Despite its compact size, the Cyber-shot™ WX300 can shoot up to 500 photos 5 on a single battery charge—great for shooting long hours during an action-packed day.
Sony Cyber-shotTX30
The world's thinnest compact digital camera, frost-resistant and shock-resistant, withstands immersion in water up to 10 meters deep.
It is perfect for swimming, skiing and just active recreation. Fashionable and stylish, the camera is also dust-resistant, shock-resistant and frost-resistant, helping you capture dynamic scenes in almost any situation for beautiful, highly detailed photos and high-quality Full HD videos.
Magnifying Glass Plus, a first for Cyber-shot™, allows you to capture stunning images (up to 15x magnification) of vibrant fish, plants or insects. The camera's powerful LED illumination brightens dark scenes for truly crisp, detail-rich close-ups.
Brilliant image quality effortlessly
All three new Cyber-shot™ camera models feature Exmor R™ CMOS sensors, delivering highly detailed stills and Full HD video with exceptionally low noise levels, even when shooting without flash in twilight and low-light environments.
Now you don't have to be a professional to achieve impressive results in challenging shooting conditions. professional photographer. Superior Auto mode, available on all models, helps capture fast-moving scenes in low-light conditions, even allowing you to detect the movement of your subject. Camera settings are automatically adjusted to ensure blur-free, clear images no matter what you shoot, from sun-drenched beaches to dark rooms and twilight scenes.
Interesting and expressive artistic effects such as Toy Camera, Pop Colour, Soft High Key and Partial Color will add a special touch to photos, videos and panoramas. All operations are performed instantly and automatically, without the need to use smartphone applications or download image editing programs.
With Beauty Effect (on WX300 and TX30), which automatically retouches photos to correct blemishes, close eyes, and whiten teeth, friends and family will always look beautiful in their portraits.
All models feature Advanced Flash technology, which effectively increases camera sensitivity and flash range to make distant subjects appear brighter. It's ideal for shooting at parties, indoors and at dusk, when the camera's built-in flash may not be enough to capture the entire scene.
Triluminos™ Color technology, also featured in all new Cyber-shot™ models, delivers rich, vibrant colors for stunning, natural-looking photos on compatible BRAVIA TVs with Triluminos™ Display.
Cyber-shot™ cameras offer a full range of style-matching accessories, including high-quality carrying cases, sports and underwater accessories, memory cards, spare batteries and chargers.
Sony's new Cyber-shot™ WX300, TX30 and HX300 compact digital cameras will go on sale in Russia starting in May (HX300) and June (WX300, TX30). Estimated cost of models: HX300 - 18,990 rubles, WX300 - 12,490 rubles, TX30 - 13,490 rubles.
Main characteristics
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Cyber-shot™ WX300 |
Cyber-shot™ TX30 |
Cyber-shot™ HX300 |
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Lens |
Sony G Lens |
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Optical zoom Clear Image Zoom mode |
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Matrix, number of effective megapixels |
18.2 MP Exmor R™ CMOS sensor |
20.4 megapixel Exmor R™ CMOS sensor |
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Video Full HD |
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BIONZ processor |
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LCD display |
ClearPhoto, 3 inches, 460 thousand dots |
OLED, 3.3 inches, 1229 thousand dots |
XtraFine, 3 inches, 921 thousand dots |
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Improved Superior Auto mode |
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Advanced optical stabilization SteadyShot |
Yes - with movement of optical elements of the second group |
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Advanced Flash Technology |
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Beauty Effect filter |
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Wi-Fi support |
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TRILUMINOS Color Technology |
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Case color |
Black, red, white |
Black, orange |
Camera interface and settings
The camera software also raises complaints. By the way, the menu and interface here are almost the same as those of the compact superzoom Sony Cyber-shot WX300, which recently visited us. The Menu button launches a quick menu at the beginning, consisting of several screens and requiring scrolling. You can get to the main camera menu only by scrolling the quick menu to the very end. On the one hand, this is very inconvenient, but on the other hand, it reduces access to the main menu to a minimum, and most shooting settings are implemented in the quick menu.
The layout is also not very well executed. official information on display. A serious drawback can be considered the lack of information about the current ISO value if it is selected automatically. You can find out what ISO value the automation has chosen only in viewing mode. The Quick Menu does not contain focus point and ISO settings. The selection of the focus area is assigned to a separate key next to the shutter button. Well, ISO setting is done only using a wheel, which at first causes confusion. One button is reprogrammable.
Functionality
The Sony Cyber-shot HX300 is powered by a 20-megapixel Exmor R CMOS sensor own production. Compared with the previous Sony ultrasonic, the resolution has increased by two megapixels. This is two megapixels more than its predecessor. At the same time, the matrix format remained unchanged - 1/2.3 inches. Its sensitivity is adjustable from 80 to 12800 units. There is, of course, an automatic sensitivity selection mode, but in this case you cannot set the sensitivity range to be limited. However, the camera cannot be accused of excessively inflating ISO values.
The BIONZ processor ensures a high rate of fire of the device, as well as fast and smooth operation of the interface. Turning on the camera takes just under 3 seconds, taking into account the partial extension of the lens. Frequency burst shooting reaches 10 fps in full resolution with locked autofocus.
The Carl Zeiss Vario-Sonnar T* lens covers focal lengths from 24mm to 1200mm (35mm film equivalent). At the same time, its aperture narrows from F2.8 to F6.3. This is one of the fastest lenses with a 50x zoom. The lens moves from wide-angle to telephoto by moving the zoom lever in three seconds. At the same time, at the start of zooming, the increase occurs smoothly, but as the focal length increases, the zoom speed increases. It’s quite easy to skip the desired zoom value, say 40x or 45x.
