You will learn what monetization of a YouTube channel is and how to enable it, how much YouTubers are paid and how to withdraw earnings. Read detailed instructions on how to monetize a channel on YouTube.
21.05.2018 Andrey Kushchev
Income from a video blog directly depends on how competently you monetize traffic. Most new YouTubers do not know how to advertise correctly and lose part of their income because of this.
In this article I will talk about ways to monetize a YouTube channel, how to use advertising tools correctly and where to look for advertisers who will pay more.
What is monetization of a YouTube channel?
Proper presentation of advertising on this video hosting helps the advertiser increase sales. YouTube is unique - it is both video advertising and the ability to display advertising materials in the search results of Yandex and Google. This means that the audience that will see the advertisement is much wider than the active YouTube audience.
Traffic monetization is a process that allows you to use a site’s audience for commercial purposes. In other words, this is the placement of paid advertising on the channel.
What types of monetization are there?
There are two types of monetization – manual and automatic.
Most bloggers combine and use both of these methods. Let's talk about each of them separately.
Manual
This method does not require connecting to the YouTube affiliate program. You use your audience yourself and place advertising offers for it. For example, your own online store, a separate product or service, or paid advertising of third-party resources.
Manual monetization is divided into two more subtypes:
- direct sale of advertising: another blogger or online store wants to advertise on your channel - he pays, you advertise;
- traffic monetization using the CPA model: the CPA network pays fixed commissions for each product sold.
The second option deserves more attention. The essence of CPA advertising is as follows: you register on the affiliate website, independently select an offer (product for advertising), and place an affiliate link on the channel.
Within the CPA network, you have analytics tools that help you track click-throughs and purchases. There are also detailed statistics on your work. By studying it, you study the behavior of your target audience and the effectiveness of each of the advertising offers on the channel.
Thanks to these tools, you analyze your advertising campaigns, test other offers and select the most profitable ones.
This method allows you to increase your income, but requires more dedication from you - you need to spend a lot of time on analytics, creating advertising materials for each offer and testing ads.
Best CPA networks:
- Admitad— Head office in Germany. The widest selection of offers - games, goods, loans, services. Stable payments, convenient analytics tools and friendly technical support.
- Actionpay— Large Russian affiliate program. Large selection of offers. Support responds promptly. Recently there have been problems with payments. They pay, but they often delay it – up to six months.
- 7offers— Finds offers for each audience. Good support. Payments at least every day.
- m1-shop— The largest commodity affiliate program in Runet. Convenient analytics tools, good support and stable payments.
- KMA— The main competitor of m1-shop. CPA network with its own product offers.
Most CPA networks have the same offers - they all work with large advertisers. Moreover, each network has its own unique offers.
Important: do not work with “black” offers - with copies of watches, phones and other products that use someone else’s brand. This is prohibited by YouTube rules.
Automatic
Automatic monetization allows you to earn income from the YouTube affiliate program.
After connecting to the affiliate program, YouTube will broadcast advertising on your blog.
- video advertising that can be skipped after 5 seconds;
- non-skippable advertising;
- overlays – translucent ads at the bottom of the video;
- product advertisements – are displayed if a product is mentioned in the video.
When setting up monetization, you choose which ad formats will be shown on your video blog.
If your video blog is not connected to the YouTube affiliate program, monetize the traffic yourself.
Conditions for connecting monetization
New requirements for affiliate connection:
- at least 1000 subscribers;
- 4000 hours of video over the last 12 months;
- Publishing only high-quality content.
All connection requests are reviewed manually. The average time for consideration of an application is 2 days. If the channel does not meet the above conditions, the application will not be considered.
The tightening of the rules is explained by an increase in fraud in 2017. Because of attackers, honest video bloggers lose part of their income. The YouTube blog notes that the innovations will encourage YouTubers to create and publish only high-quality content.
How to monetize your channel on YouTube - step-by-step instructions
Channel monetization is a complex and lengthy process.
To access this type of earnings, follow the instructions.
Step 1. Register an account with Google
YouTube is owned by Google. Therefore, creating a channel begins with registering a Google account. If you already have a Google account, create a new one for work.
After this, you will have the opportunity to create a YouTube channel. To do this, open the Google home page and go to applications. After clicking on the YouTube icon, the channel will be created automatically.
Step 2. Create a YouTube channel and publish the video
The channel needs to be well designed. Make a hat or order one from a specialist. A good header is a sign that you are following your blog. At the initial stage, this will help increase the number of subscriptions.
The main thing is content. It doesn’t matter what you create - ultra-short gaming films, streaming or anime: publish only high-quality videos that are interesting to users. Your task is to do better than your competitors.
Step 3. Submit an application for monetization and wait for a response
After reaching 1000 subscribers and publishing content with a total duration of 4000 hours, apply to join the affiliate program.
If you are disconnected from the affiliate program due to non-compliance with the new requirements, you do not need to submit a new application - the old one will be considered after you fulfill all the above conditions. If all of them are completed, monetization will be enabled automatically.
To check your vlog statistics, use the YouTube Analytics tool or the YouTube Creative Studio mobile app. It is available on both Android and iOS. Data is updated once a day and may therefore be inaccurate. The maximum time deviation is 72 hours.
To enable monetization, do the following:
- In the upper right corner, click on your account icon.
- Select the “Creative Studio” section.
- In the left menu, click “Channel”.
- In the “Status and Functions” section that opens, click on the “Monetization” icon.
- Click Enable.
- Accept the terms of the affiliate program.
- Confirm the action.
How to confirm rights to published content
By connecting to monetization, you begin to use your content for commercial purposes. To use it, you need to confirm authorship.
Most new YouTubers miss this point and face a problem when they receive an email asking them to verify authorship within 14 days, otherwise monetization will be disabled.
- manually describe the content creation process;
- obtain a license from a third-party resource.
- Open the text of the received message and click on the link to the video whose rights you need to prove.
- At the bottom of the page that opens, under the video, check “I can confirm the rights to commercial use.”
- Choose one of the options.
- If you don't have a third-party online license, select "My video contains only original content."
- In the column that opens below, describe in detail the process of creating the video - which editor you used and where you got the materials.
- Save the changes.
These steps must be done in advance to avoid misunderstandings.
To avoid manually describing the process of creating a video each time, create a license for each video and provide a link to it in the description.
Typically, such licenses are made on the Creative Commons website - this is the most popular non-commercial service for creating public licenses.
To obtain such a license, do the following:
- Go to the Creative Commons website.
- Select the “Licenses” section.
- We choose the “Attribution” license - most YouTubers use it.
- We fill in all fields.
- We copy the received data and paste it into the description under the video on YouTube.
- Save the changes.
How much can you earn
Professional YouTubers earn tens of thousands and even millions of dollars per month. Earning opportunities are unlimited - it all depends on you.
A few examples of success:
In 2010, Swedish blogger Felix Kjellberg created a video blog on which he posted recordings of gameplay and drew graphics. Felix already has 61 million subscribers and 17 billion views. According to various estimates, he earns from 4 to 7.5 million dollars a month.
The anonymous owner of the DisneyCollectorBR channel earns between $2 and $5 million monthly. The video blog was registered in 2011. During its existence, it gained 10 million subscribers and 14 billion views.
Spanish schoolboy Guiller Mudias films reviews and walkthroughs of video games in Spanish. Guiller has 4.5 billion views and 13.6 million subscribers. According to various estimates, he receives income from 60 thousand to 2 million dollars a month. Guiller is not in school - he has already secured his future.
The Russian channel Get Movies earns 130-180 thousand dollars a month. This project is dedicated to cartoons for different age categories - from babies to teenagers. The blog collected 15 billion views and 16 million subscribers.
The profitability of a video blog depends on its topic and the number of views. For example, if you make humorous videos, they will show you advertisements for consumer goods - they are cheap.
If your project is dedicated to reviewing motorcycles or cars, you will be paid more - you are being watched by an audience interested in buying, they have money and a desire to buy a motorcycle or car.
These are average figures. Payment per 1000 views is the final figure displayed. YouTube pays for clicks on advertisements that are broadcast on your videos. Depending on the engagement of the audience and its ability to pay, you will receive from 0.1 cents to 50 dollars per 1000 views.
How to withdraw earned funds
To withdraw earned funds, your account must be linked to Google AdSense.
The account is linked to AdSense through your YouTube profile. If you don't already have such an account, one will be created automatically and will be linked to your Google profile. You don't need to go to adsense.com to do this.
How to link an account:
- Go to Creative Studio on YouTube and select the “Monetization” section.
- Accept the terms of connection to Google AdSense.
- If you don't have a Google AdSense profile, click Create.
- Fill in all fields - address, postal code, etc. Enter only real data - this is necessary to receive payments.
- Log in to your Google account and confirm the action.
Within 48 hours, the accounts will be linked, and after that you will be able to withdraw your earnings.
YouTube pays out once a month, usually from the 15th to the 22nd.
If you were kicked out of the affiliate program, then don’t lose your spirit and continue to live on YouTube and turn on monetization.
1. Boycott advertisers on YouTube
On YouTube, a massive purge of channels began in April 2017 due to the fact that large advertisers saw their advertisements on extremist YouTube channels, where “militants” with weapons sit and talk about their holy war. Advertisers announced a boycott of YouTube and demanded that they provide them with accurate data on which channels their advertisements were shown and demanded that their advertisements never appear on such videos again, and that the names of their companies should not be present in such videos in any way.
YouTube has begun “cleaning” and blocking channels with pirated, extremist content and videos that are not suitable for advertising. The following channels are now deprived of monetization:
- Vapers (channels where they talk about smoking)
- Children bullying children in games (I think they're called griefers)
- Channels discussing politics and inciting farts
- Monetization is disabled for videos with icons of skulls or faces with acne (images that are not pleasing to the eye)
2. Cleaning up YouTube channels in 2015
Media networks also began the same purge and kicked out a lot of channels from their network. Many channels were blocked, many simply lost their affiliates. In 2015, news channels on YouTube were deprived of monetization. This was written about in the article and. In those times .
This year there is a new wave of channel cleanings.
3. Cleaning channels in the Maker Gen media network
A similar thing, but not due to reasons regarding the boycott on YouTube, happened in the foreign media network Maker Gen (formerly Maker Studios, Maker Max). Their network had 60 thousand channels, and now there are about 1 thousand due to the fact that in 2014 they were bought by the Disney studio for 500 million. The management decided that only large channels would remain in their network, and all small and medium-sized ones would be thrown out of their network so as not to waste time and money on small channels that constantly write to them “rate my channel” and other nonsense that only wastes employees’ time all day long. Such channels bring online less than $100, and they ask a lot of questions.
Hello everyone, friends! Another one of my YouTube channels (channel "Knowledge base") has grown to the point where monetization can be enabled on it. Therefore, today I want to show you how to enable monetization on YouTube. Tell us what it is and what conditions apply to the channel and video.
Connection instructions
Step 1. To enable monetization, you need to go to Creator Studio and select the “Channel” tab. You will immediately see the “Status and Functions” page. Find the “Monetization” block on it and click the small “Enable” button.
If this block shows “Impossible,” then you just need to go to settings and select another country.
Step 2. We accept the rules of the affiliate program.
Step 3. Linking AdSense to a YouTube channel.
I think there shouldn’t be any difficulties, just in case, see the instructions for registering with Google Adsense (link will be later).
Step 4. After you link your accounts, you need to select ad formats that will be shown to viewers. I recommend selecting all.
Step 5. If your channel has 10,000 views, all you have to do is wait for the channel to be verified by the video hosting moderators.
Step 6. After successful verification, monetization will be enabled on your videos. I immediately recommend going back and making adjustments for new video ad formats at your discretion.
Congratulations! Now you will receive income!
How to disable video monetization
Let's now figure out how to enable or disable advertising for individual videos. This is also an important point.
Method 2. To make settings on previously downloaded videos, you need to go to the “Video Manager” section.
Next to each video you will see a dollar sign.
Gray dollar means monetization is disabled. Green dollar - what's included.
By clicking on it, you will be taken to the same monetization settings for a specific video as shown in the screenshot in method 1.
That's all for today! If you have any questions about settings or connection, then ask them below in the comments. I'll be happy to discuss!
- Log into your YouTube account, click on your account icon in the top right corner.
- Go to the channel settings (if there is no channel, create it) by clicking on the “gear” icon next to the “Creative Studio” caption.
- Find the “Additional Features” section at the bottom and follow the “Status and Features” link
- This section hides settings for activating monetization of videos and the channel as a whole. To be included, you must select a country (we recommend choosing the USA or the UK - there is no significant difference, however, when choosing Russia, all applications undergo stricter moderation without fail)
- Next, return to the previous screen and press the “Enable” button that appears. Next, again click the blue button “Enable monetization in my account” and agree to the terms of the license agreement.
- Choose the ad formats that will be active when your videos are shown. We recommend including all available formats to get the maximum effect from monetization. In the future, you can set individual settings for each or a group of videos.
Ready! Your channel is now connected to the YouTube partner network. However, in order to start earning income, you need to enable monetization for specific videos, or set it up by default for all uploaded videos.
Default monetization setting:
- Go to channel settings, Status and functions.
- Open the Channel section in the left menu and click on the “Download video” link
- In this section (among the settings) find the Monetization item and check the box.
- Click Ok in the pop-up window and then Save in the upper right corner.
Eat! Now all your new uploaded videos will be monetized.
Connecting monetization for individual videos:
- In the Video Manager section, select Video. A list of your downloaded videos will open.
- Check the boxes for those videos for which you want to enable monetization (your channel must already be connected to the Youtube affiliate program)
- In the menu above the video list, click Actions and select Monetize.
- Next, select the ad formats that suit you (we recommend checking all of them) and click the blue Monetize button.
You can select up to 100 videos at a time for selective monetization.
- After automatic verification, the dollar sign icon will change color to green.
Congratulations! You have enabled monetization for the selected videos!
In some cases, after verification, Youtube may request confirmation of the right to commercially use the content or part of it. In this case, you may be asked to either replace, for example, the audio track with a publicly available one from the YouTube catalog, or cut out part of the video.
Important! Don't forget to create an Adsense account and link it to your YouTube account. This is the only way you can withdraw your earned funds from the system.
This is done in the section Channel=>Monetization. After the transition, you will see a blue line at the top of the screen, with a button “ Link accounts”.
Enabling monetization when working through media networks
If your choice fell on cooperation with multi-channel networks, there is almost no need to enable monetization and make settings inside your Youtube account. You just need to have a valid channel that meets the requirements of the media network you would like to connect to. Let's describe it in more detail:
- Evaluate the characteristics of your channel - the main criteria when media networks check your account are its age, the number of subscribers and the number of views per month, the absence of content that openly violates the law.
- Choose a suitable media network whose requirements your channel can meet. The most famous media networks are VPS, AIR, Quiz Group.
- Submit a connection request. Typically, this can be done on the media network website. The media network will request access to your account and prompt you to select the channel you want to connect. Then an automatic check will occur. Next, the application will be sent to moderators for manual review.
- After receiving a positive response, in the channel settings you will receive a notification from the media network about an invitation to cooperate. Accept it.
That's all! Your channel is now connected to the affiliate network. Withdrawal of funds is carried out in accordance with the rules specified on the website of a particular media network.
If connection is refused, do not hesitate to call or write to support. Often, after an appeal, clarification and elimination of the reasons for the refusal, the channel is still approved for connection.
We reviewed with you options for connecting monetization on YouTube in 2019. Good luck in your business!
Today, a large number of people use the world famous video hosting site called YouTube. This is a relatively young and modern company that is developing at a rapid pace. YouTube monetization is a unique opportunity to make a profit from creating and displaying videos. Each person has a unique opportunity to do what they love and receive a good monetary reward for it.
The history of YouTube
In 2006, YouTube video hosting began its work and became known in every country. The creators of the presented resource planned to make it a place for dating. The executives wanted every registered user to be able to upload their own videos with minimal technical restrictions. A large number of similar video hosting sites limit their visitors, and they cannot freely use all the features.
In 2006, Internet resources were not as diverse as they are today. Not every owner of a personal computer with Internet access could download videos in good quality. They were necessarily limited in time and subject matter. This is why the YouTube channel has done everything possible to remove technical restrictions for its users. In 2012, the opportunity to monetize YouTube became available to all visitors.
Is it possible to make money on a video channel?
Over the past few years, many Internet users have been able to earn good money and spend it on travel or a decent vacation. Now such an opportunity as YouTube monetization is gaining popularity. Statistics show that channels with average promotion receive good monetary rewards, which will be enough for a trip abroad.
That is why more and more people are interested in this type of income. You can make a profit using a variety of affiliate programs, which are presented in large numbers today. Every person is able to find for himself the most optimal way to make money. The main advantage is the opportunity to do what you love and receive financial assistance for it.
What is it?
So what is monetization on YouTube channels? Today there is no precise definition of the term “monetization”. The main idea of this type of earnings is that while watching videos, channel guests will see an advertising text message. This is the most common and widely used type of earnings on YouTube video hosting. Nowadays, a huge number of information and entertainment channels attract funds for further development in this way.
If we talk about an account that was created exclusively for business, then YouTube monetization can seriously harm it. Not every manager wants an advertising message about personal hygiene products to be displayed under his video of negotiations or presentation. It is not the best option when potential customers are offered products from competitors.
How to enable monetization?
After successfully completing the registration procedure, users will have access to various options. They will be able to add videos, share them on different social networks and subscribe to other people's channels. Want to know how to enable monetization on YouTube? Then you should read this section, where there are answers to many of your questions.
When registering and creating an account, you must indicate your country. Next, go to your own channel and click on the number of views. This menu is located in the section called: “Settings”. The next stage is to enable monetization and save all changes made.
When people use content without copyright in their videos, the application will be rejected. Moderators do not allow music videos or fragments from other people's videos to pass through. When the user's request is reviewed and a decision is made, the person will receive a letter. In most cases, it is sent to the specified email address. If the application is approved, the moderators will provide all rights to commercial use of the channel. There will be a new feature in Settings called “Commercial Use.” Here you can link your own account to the AdSense service. An important factor is the choice of the country in which the user will receive profit from the downloaded video materials.
Stages of development of a YouTube channel after registration and activation of monetization
After the channel is created and the application for monetization is approved, each user must go through all stages of development of their own channel. They look like this:
- A small number of views of videos and videos. But for these visitors, account owners begin to receive a decent amount of money. The main factor is the lack of competition. Video materials should be interesting, exciting and educational. The quality of recordings and professional skills fade into the background.
- The next stage in the development of a YouTube channel is to increase the number of views. But with this comes competition, so users should be interested in watching the proposed channel. Owners will have to spend more effort and resources to promote the account.
- The end result, under successful circumstances, the YouTube channel account will be in great demand and popularity. The number of views is increasing every day. This will require a lot of effort and use of your imagination.
Working on YouTube with AdSense
The most common way to monetize video materials is through cooperation with AdSense. The first step is to go through the registration procedure not only on the YouTube channel, but also create an account on AdSense. You can find answers to all your questions in the “Help” and “Help” sections. This is where managers give recommendations on how to enable monetization on YouTube using the AdSense service.
This type of collaboration uses video view pages as well as the number of visitors. AdSense managers will insert advertising platforms and links into videos. The amount of income received directly depends on the number of guests who log into the account and subscribe to it. An important indicator is the cost of advertising.
How to choose the right topic for your own channel?
YouTube monetization in Russia is enabled regardless of the topic of the channel being created. The question about the topic of the account arises for almost every user who has gone through the registration procedure and created their own video resource. The main principle for choosing a topic is compliance with the following criteria:
- The topic should be suitable and appealing to the maximum number of YouTube channel users.
- Ability and desire to work in the chosen topic.
An important factor is having some experience in creating and editing videos. The chosen topic of the channel must necessarily be in incredible demand among a wide range of audiences. This is the only way to ensure the required number of views. You need to go to the YouTube channel and conduct your own analysis of the video materials. Users need to pay attention to the specific topic of the video: how many people watched it and how many users wrote comments.
The main thing is not to forget that video hosting managers pay attention to copyrights. Only if all requirements for uploading video files are met will YouTube monetization be achieved. Countries and cities do not matter in this matter.
Total monetization on YouTube
Every day there are different ways to earn money on the Internet. Today there is such an opportunity as total monetization of YouTube. This is a new movement and breakthrough in making money on the Internet. In this way, you can take care of promoting the created video channel and attract new users.
You need to decorate your own profile beautifully and upload a good photo. Bloggers take care of their visitors and post a large number of blocks on their own channel. They should help users find the information they are looking for.
It is important to place interesting and exciting video materials on the main page of the YouTube channel. Their names should be mysterious and entice the user to watch.
How to deactivate monetization on a YouTube channel?
Various circumstances force users to ask the following question: “How to disable monetization on YouTube?” In your profile settings you need to find the status of your monetization application. There is a checkbox here that needs to be unchecked, thereby the video will be sent to the moderators. After the application is completed, the YouTube channel will not be able to accept the application to connect monetization for six months. It is for this reason that you need to carefully consider your decision and not rush to conclusions.
How to properly set up monetization on a YouTube channel?
Thanks to monetization, each user is able to receive profit and good income from unique video materials posted. Each individual video can be connected to advertising or disabled. Setting up YouTube monetization will not take much time; to do this, you need to follow these steps:
- Before publishing video materials, when the video is loading, you need to click on the “Commercial Use” icon.
- Opposite the video there is a dollar icon that you need to check.
- On the video editing page there is a special “Monetization” tab. Here you need to uncheck the “Earn money through ads” menu item. All changes made must be saved.
