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How to open a auto parts store from scratch: Step-by-step instruction

The number of cars is constantly growing, and this happens, regardless of the economic situation. Therefore, auto parts are always needed, and this need grows together with the number of vehicles.

So there is a prospect of this business, especially if our roads continue to be adapted only for tractors.

Auto parts store: is it profitable

One of the best sources of information is the experience of competitors, let there are still potential.

Moreover, it is necessary to study it where it is planned to start your own business.

At the same time it must be remembered that the personal company itself will be open a little further - where the number of auto service points is less. This will make it possible not to get lost immediately, in the first stage.

That is, the study area should be quite large, and the conclusions are somewhat generalized, with the tendency of the wording of patterns.

Immediately you can see that there will be many competitors. To collect information, this is good, but for business is not very.

Deciding more or less with the area of \u200b\u200bthe intended placement of the future source of megadov, should explore the demand market. It is necessary to see what the range in the existing stores, which products are few, what manufacturers are buying best.

In general, it follows close to this, you need to be interested in all: from suppliers to salaries staff. Special attention should be paid to how to promote their services and advertising campaigns.

When analyzing experience already consisted of businessmen, it is also necessary to draw attention to how the prosperous or at least just a successful store is located. Surely not far there is a parking or refueling, or garages.

Even if there is no explicit source of buyers, you should try to calculate which contingent basically buys in the store, perhaps the assortment will help you understand what kind of cars and what kind of people. It is necessary to be relatively clearly understood where exactly and how to ensure the influx of consumers to its store.

  1. Prices are noticeable below (because a lot of time has been spent on the search for suppliers, advantageous agreements were concluded with them).
  2. Advertising store is delivered at the highest available at this stage.
    Advertising shields are everywhere where there are motorists: in parking lots, near garages, at refueling, somewhere near the competitor's point.

    And also in stores, whose goods may be interested in motorists of all levels.
    And on each shield, on each sticker there is a detailed indication of how to find a store.

  3. Attractive discounts, cumulative cards (but such that you can really accumulate something), promotions and sales.
  4. Help and competent staff.
  5. Not only the entrances to the store are convenient, but also approaches.

Each car needs repair and maintenance. Even the best machines periodically fail, besides this, they require the replacement of oil, brake fluid, brake pads and much more.

Most motorists are constantly improving and upgrading their cars, so the demand for upgraded technical details, advanced audio systems, air conditioning systems, alarm systems, video recorders will stop only with the disappearance of the last car.

How much does it cost to open a auto parts store

If just dryly calculate the costs that will have to incur novice entrepreneur, the amount will not be fantastic, not more than 1.5 - 2 million rubles. However, it is necessary to remember that stable profit will only be in a year or two, so it is necessary to count on a rather long period of stay in the constrained circumstances.

The main costs are:

  1. Rental room. (Depends on the location of the store)

    It can not be cheap, as the store should be located in a profitable place.

  2. Repair of the room.

    The premises itself must be prepared for trade and be quite presentable and attractive.

    In addition, it should have minimal comfort for staff, which will be at work all day, or even for days.

  3. Trade equipment, furniture.
  4. Purchase of spare parts themselves.
  5. Salary staff.
  6. Payment of utilities and Internet.
  7. Expenditure on marketing activities and advertising.
  8. Payment for parking spaces for customers.

In the reserve it is worth having an amount equal to at least half of the means spent on the tasks listed above - for every unforeseen case!

Auto parts for Russian cars or foreign cars

At the initial stage, the easiest way out to the buyer is to organize spare parts trade with a specialization in car brackets. It can be a domestic "Volga", "Zhiguli" or "Gazelle".

Our cars need repair and high-quality spare parts, and here you can look at India. There, people with joy and proudly buy and use their Mahindra and Maruchi, cheaply and affordably repaired (producers provide this opportunity), and as a result, the domestic auto industry flourishes.

And in our country, so far we contribute to prosperity and strengthen only other people's brands.

It is important that for the trade of domestic spare parts need less money to start, while the purchase of parts for foreign cars will require significant investments.

How to open a auto parts store from scratch Find out of the video.

What parts are in great demand

First of all, these are body details. This is part of a car that most of all suffers from an aggressive external environment and receives damage as a result of collisions and an accident.

The most vulnerable doors, mirrors, bumpers. Then, they have an expiration date, after which they should be changed.

Windshields, headlamps, lids of trunk, also periodically require replacement, and it is only outside.


While there are bad roads, the demand for repair services will not decrease. The cells of the suspension and chassis are most often damaged from Koldybin.

Engine details are also in demand, as well as electronic components enjoy ever with great demand - cars are becoming increasingly "reasonable".

One of the most important parts is a brake block, it is not changed even when breakdown, and with the slightest signs of malfunction, it is sometimes not only the degree of safety of the movement that also depends on this detail, but also the life of its owner.

The demand for air and oil filters will never fall - the engine operation depends on them.

In addition, elements of tuning cars are in great demand.

How to open a auto parts store (registration)

Solving work "on yourself", you should register as an IP, this is the standard start of business from scratch and more simple in terms of interaction with legislation (including with the Tax Code).

For a start, documents are submitted to the Tax Inspectorate:

  • application for registration of an individual entrepreneur.
  • passport and its photocopy.
  • Inn and photocopy from him. If the Inn is not yet assigned, then you should write a statement and the assignment of the INN.
  • receipt of payment of state duty.

It is not worth spending time and submit documents to citizens who were declared bankrupt less than a year ago, there are other restrictions on the submission of such petitions to government agencies.

In general, in this question, you can contact the legal office, there will help to collect and issue all the necessary documents for the registration of IP, as well as advise on the issue of opening an account, press and other organizational and legal issues.

It will take about a week.

Where your store should be located (selection of rooms)

Dealting gradually with a specialization of the future store, we should not forget the selection of suitable premises for trade. To begin with, it is necessary to rely on rent, better long-term.

If the business is quite successful, the room can later be redeeming (this condition should be provided in the lease agreement).

Standard Tip: Place a trading point in a place where a lively movement, not only the car, but also pedestrian. Immediately should include the possibility of parking buyers if not near, then at least near the store - some parts are very dimensional.

The cost of premises in places, optimal for trading, is high, so do not seek to rent a huge room, but you should pay attention to what state the wiring and the water channel system, whether there is ventilation and how much it is possible to carry it out if it is not.

At first, the selected place should be carefully examined for a number of competitors. If they are, and other accommodation options do not withstand comparisons, then it must be borne in mind that the neighborhood with a trading point of a close orientation will influence the business to the range.

The location on the first floor is better, although this condition is not important. On the second floor sometimes not very hardly climb.

And if you manage to open the point of nearby car service, then it can be considered good luck.

The store should have a trading room for at least 20 square meters. m., a warehouse is much more. Some details and components occupy a lot of space, so sweets in any case should be more trading room.

So, if there is a desire to save, then it is not worth it, but you can completely do without the office of the accountant's leadership and room.

If the warehouse is located elsewhere, you will have to organize courier delivery, or provide the buyer with the opportunity to call and pick up your purchase yourself.

Naturally, the room must comply with fire regulations, which will have to obtain the conclusion of the Ministry of Emergency Situations inspector, and the conclusion of Rospotrebnadzor will also have to obtain (previously called SES).

Along the way, it will immediately be necessary to find out how garbage collection is made in the rental room and to take care of the question where and how much to pay for this service.

Trade equipment for auto parts store

Such a question, as the correct placement of the goods, the overall appeal appearance of the store, although it seems secondary, however, it affects the success of trade as a whole.

This can help racks, counters and display cases, which can be found in the set in the respective stores or on the network.

Products can be large:

  • doors;
  • bumpers;
  • wheels;
  • engines, etc.;

and small:

  • gears;
  • accessories for the brake system, ignition system;
  • various gaskets;
  • sanders, etc.

There is also a number of products, the presence of which is necessary:

  • various tools;
  • oils;
  • antifreeze;
  • car care products.

For a large-sized assortment, racks should be strong enough, and small goods must be visible and attract attention. Having passed the store, the buyer should get an idea of \u200b\u200bthe proposed range of spare parts and related products.

We should not forget about attachments, it will save the place and show the goods in the best way.

Glazed showcases on aluminum framework have sufficiently strength and provide a good overview of the products offered. Small counterparts from the profile or LDSP will help properly group goods and do not give the buyer to get lost in the assortment.

For premises with a specific layout or if you wish to create an individual store design. Equipment can be made under the order.

If there is a desire to save, then you can find a sufficient number of suggestions of used equipment, in any case you need to consider such categories of goods as:

  • counters for small spare parts;
  • racks for small spare parts and related products;
  • hinged elements;.
  • demonstration cabinets;
  • durable racks.

Where to take goods for the auto parts store

Start a solution to the problem with the choice of assortment follows from the study of the proposal market. What exactly uses permanent demand in the environment of auto owners, the goods that advise each other, the means for servicing the car, which are bought out immediately - this information should be accumulated and used in planning their own business.

In addition, there are products that the owner of the car always needs, it means that these products must be in the store and in various configurations, in different price categories, in the form of sets and separately.

Of course, the selection of the proposed goods will truly be adjusted only when the store will start work. It will immediately be seen that it goes immediately, and what is hesitated on the shelves.

Constant update and expansion of the range, the permanent change in the sentence will allow step by step to bring a list of products in line with demand in these conditions (and for a particular store). A flexible, constantly incorporing the interest of buyers, an assortment, in which you can find both familiar and loved products and new items, will definitely begin to make a profit.

It should be carefully examined by the list of suppliers and not only in terms of prices. Quality product, opportunities for delivery of it on time - constituting the success of cooperation with the goods supplier.

And the source of receipt of the goods should not be one, it is better to have several suppliers in stock, it will ensure the influx of goods in the store under any conditions and fluctuations in the country's economy. It is better to pay attention to suppliers with a fairly narrow specialization, and even better - on dealers that have official bonds with the manufacturer of goods.

Trading in a certified product from the manufacturer is always better than selling through third hands, even if the cost of the original unit will be slightly higher. But the possibility of obtaining fake is reduced.

The optimal option is to find the possibility of establishing relationships with spare parts manufacturers and other goods for cars, including European. This incredibly raises the prestige of the trading enterprise.

You can also create a branch of a narrow specialization on a particular car brand in the store, if there is direct contact with the manufacturer, the logo of this car will also decorate the logo of the store.

Before entering into negotiations with suppliers, you should collect information about it, check if possible, as far as it is reliable and required. The profit and reputation of the store depends on the right choice of partners, and the success of the enterprise as a whole.

Personnel search

Make a business alone will not work in any way, so you have to make a selection of people who, in theory, will have to grow and rich together with the enterprise.

So, absolutely needed:

  • head (conclusion of arrangements for the supply of goods, work with personnel, organization of the workflow);
  • if the head or owner has sufficient knowledge and can keep the store accounting, it is perfect, otherwise, an accountant is simply necessary;
  • sellers (or seller).
    It should be not just people for presence in the hall, but professionals.

    Well-disassembled in the device, because buyers sometimes do not even know what is called one or another item;

  • if shipping is provided to the client, you need a driver;
  • cleaning room.

Marketing and Advertising Auto Parts Store

Work on the promotion of goods should be supplied so that the goods sell themselves, without additional efforts by personnel. The term "marketing" means actions, as a result of which recognition and immediate satisfaction of demand and needs in the selected direction occurs.

Accordingly, it is necessary to be aware of all existing and potential needs in the product, which is the purpose of the enterprise.

Be sure to be alert on the existence of the store in the most affordable radius. You should also place information shields everywhere where this need may arise.

It can be a parking lot, a transport enterprise (here in general it is necessary to try to attract attention, it is very promising), exhibition, refueling.

Permanent advertising in the first positions in newspapers, especially thematic orientation, as well as on radio, television, exhibitions and everywhere, where the view of the motorist can fall. The layout of advertising leaflets in the mailboxes will also benefit.

A good result gives the sale of goods at a discount for regular buyers or gifts - necessary for the car - when buying 2 and more units of goods.

It is important and attractive location of goods on the shop windows. This is a trifle, but it is worth it to pay a little attention, because the effectiveness of this has already been proven.

How to open an online auto parts store

Actually, it is possible to start trading by auto parts and without a trading room and staff. This refers to the creation of a trading site, with a virtual trading room.

The savings can be assessed, inquiring the cost of renting trading areas in the most profitable places for the opening of the store, as well as the cost of parking spaces, salary staff and many other points.

By registering as an individual entrepreneur, or as a loss, it should be done by developing an attractive and site, visiting which will be possible to choose any detail, any product for your car.

If you have skills to work on the Internet space, you can try to make the site yourself, but it is better to immediately turn to the masters of your business and order at the web studio. It is better to be placed on paid sites, it is much solid, although there are free resources.

Immediately need to find out how taxes are charged on the Internet income, and expand your knowledge in the field of online money and existing payment systems.

You need to think about how the buyer will be able to get the ordered goods. It can be sent by mail cash on delivery or organize courier delivery.

While the sales volume is small, the owner of the online store can deal with the delivery of the goods personally, it will save money.

But only the trading room will be virtual. Anyway, you will have to search for the room, however, only under the warehouse.

Also relevant remains of the supply of goods and accounting.

In addition, the online store can well combine with a real trading institution, or the creation can be borne in mind as a promising task.

Although, watching the increasing popularity of shopping over the network, it can be assumed that it may be no longer so urgent.

How to open an online auto parts store can be found from the video.

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